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Collibra · 1 day ago

Senior Marketing Analytics Manager

Raleigh, North Carolina, USA

Full-time

Hybrid

Senior Level

7+ years exp

Collibra is seeking a Senior Marketing Analytics Manager to join our dynamic Product Marketing team. This role involves developing strategies for analyst education, engaging with key analysts, and creating content that positions Collibra effectively in the market.

AnalyticsArtificial Intelligence (AI)Data IntegrationData ManagementEnterprise SoftwareInfrastructure

Comp. & Benefits

No H1B

Responsibilities

Analyst education strategy: Develop and lead the strategy to build influential relationships with key analysts from leading firms and proactively align with their research calendar

Report RFI responses: Serve as the main point of contact for all analyst reports including project planning and initial RFI response using product knowledge, previous responses, and AI tools

Internal enablement: Brief key stakeholder groups on analyst engagements, including upcoming research, analyst trending topics, and overall perception of Collibra Platform capabilities and ability to execute against market needs

Content creation: Create field messaging guides for GTM teams aligned to analyst research including how to position Collibra in competitive situations and how critical capabilities compare to other vendors

Analyst report promotion: Lead promotion strategy, content creation and implementation workflows with internal teams including, Brand, Creative, Web, and Social Media

Qualification

Analyst relations experienceContent creationProject managementData managementCommunication skillsInterpersonal skillsTime managementRelationship buildingStrategic thinking

Required

7+ years of analyst relations experience, ideally in global technology companies specifically in data management or analytics

Demonstrated exceptional interpersonal skills, fostering business relationships based on trust, confidence, and tangible results

Proven ability to clearly create written content and ability to translate complex feature information into business value for analyst education and internal enablement

Demonstrated success working cross-functionally with company executives, Marketing, Product Management, Engineering, and Sales teams

Exceptional time management and organizational skills to operate effectively in a fast paced environment

A bachelor's degree or equivalent related working experience is required

Preferred

An exceptional communicator: outstanding written and verbal communication skills with the ability to translate complex technical information into clear, compelling, and concise content for various audiences

A strategic thinker: ability to synthesize market insights, technical capabilities, and customer needs into analyst education and internal enablement resources

A relationship builder: proven success building trusted relationships with key external analysts and internal stakeholders