Eliada Homes · 1 day ago
Communications Manager
Eliada Homes is a non-profit agency in Asheville dedicated to helping children succeed. The Communications Manager will support marketing, communications, and outreach efforts, focusing on graphic design, content writing, and social media to promote Eliada’s mission and programs.
Child CareChildrenHealth CareNon Profit
Responsibilities
Craft engaging content for Eliada’s social media and website. Manage Eliada’s presence on Facebook, Instagram, LinkedIn, and other digital platforms, tracking engagement and adjusting strategies accordingly
Assist with website updates to ensure information is current and impactful
Assist with planning, scheduling, and implementing digital campaigns to increase community engagement
Implement SEO best practices to optimize for traditional search and emerging AI-driven search
Conduct keyword research, competitive analysis, and technical audits to identify opportunities that drive online visibility and patient engagement
Monitor analytics and prepare reports to assess the effectiveness of campaigns
Stay current with evolving trends, algorithm updates, and digital innovations to proactively adjust tactics for sustained organic growth
Assist in developing compelling outreach materials, including print and online ads, newsletters, brochures, and donor communications that support Eliada’s programs and fundraising initiatives
Maintain consistent messaging aligned with Eliada’s mission and brand
Work with the Development team to align communications efforts with fundraising, donor and volunteer engagement strategies
Collaborate with team members to collect stories and ensure effective, ethical storytelling
Assist in event promotion and outreach efforts, including fundraising events and our annual Corn Maze and Fall Festival
Assist in creating and tracking sponsorship deliverables
Develop outreach materials that support Eliada’s programs and fundraising initiatives
Qualification
Required
Bachelor's degree in communications, Marketing, Public Relations, or a related field (or equivalent experience)
3-5 years of experience in communications, marketing, or digital media
Exceptional graphic design skills with experience in with Canva and Adobe Creative Cloud
Experience in website design and management
Experience managing social media platforms and email marketing tools
Familiarity with SEO, Google Analytics, and online marketing strategies
Strong organizational and time management skills with the ability to multitask
Ability to collaborate in a team-oriented environment while also working independently
Mission driven and passion about helping children and youth reach their full potential
Preferred
Experience working in nonprofit organizations or children's advocacy groups
Knowledge of fundraising communications and donor engagement strategies
Experience with content creation for storytelling
Benefits
Competitive Pay
Retirement Match
Paid holidays, PTO, and sick leave
Collaborative team environment
Career Advancement and training opportunities
Company
Eliada Homes
Eliada's Mission is Helping Children Succeed. We provide a cradle-to-career continuum of services for over 600 children and youth annually.