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Land O'Frost · 1 day ago

Associate Omni Channel Marketing Manager

Munster, IN

Full-time

Hybrid

Entry, Mid Level

2+ years exp

Land O’Frost is a leading company known for its trusted brands of lunchmeat, hot dogs, and specialty sausage products. They are seeking an energetic Associate Omni Channel Marketing Manager to support the planning, execution, and measurement of integrated marketing programs across various consumer touchpoints.

AgricultureFood and BeverageRetail

Responsibilities

Execute omni-channel marketing campaigns across digital, social, e-commerce, and in-store environments to support brand and customer objectives

Assist in program planning and development, including timelines, creative briefs, and asset coordination

Support budget management by tracking shopper spend & coupon redemption and maintaining up-to-date budget reports

Contribute to measurement and reporting, helping analyze social campaigns and/or shopper marketing performance (sales lift, coupon redemption), extract insights, and identify optimization opportunities

Assist with owned and paid social media/influencer efforts, including content scheduling, monitoring, and performance tracking

Update and monitor product content across digital PDPs, including packaging updates, lifestyle imagery and SEO/AEO copy

Collaborate cross-functionally with brand marketing, sales, and agency partners to ensure alignment across all channels

Stay current on omni-channel trends, tools, and best practices to help the team continuously innovate and improve performance

Qualification

Omni-channel marketingMarketing analyticsSocial media toolsProject managementCommunication skillsCollaboration skillsProblem-solving skills

Required

Bachelor's degree in Marketing, Communications, Business, or related field

2-3 years of experience in marketing, digital, or shopper marketing campaign execution

Strong project management and organizational skills with the ability to juggle multiple priorities

Familiarity with social media, marketing analytics and/or product content tools (i.e. Meta Business Suite, TikTok Ad Manager, social media dashboards, Syndigo, 1WorldSync)

Excellent communication, collaboration, and problem-solving abilities