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MKTG · 1 day ago

Director, Sponsorship Consulting

Cincinnati, OH

Full-time

Hybrid

Director/Executive

$78K/yr - $126K/yr

6+ years exp

MKTG is a global agency that harnesses the power of sports and entertainment for brands. They are seeking a Director, Sponsorship Consulting to shape partnership strategy and manage relationships with key rightsholders and media partners for Fortune 500 clients in women's sports and the NFL.

AdvertisingMarketingSocial Media

Responsibilities

Develop integrated strategic solutions that address client challenges

Provide ongoing and proactive strategic counsel to help clients identify and maximize opportunities within the sports and entertainment landscape

Lead and inspire a team of professionals to deliver best‑in‑class work while supporting the growth and development of junior team members

Maintain regular communication and collaboration with clients, rightsholders, and agency partners to ensure alignment and delivery of high‑impact solutions

Collaborate with leagues, teams, sanctioning bodies, and rightsholders to build strong partnership strategies, activation plans, and measurement frameworks

Write and develop client‑ready materials, including POV documents, strategic recommendations, and presentations

Oversee activation programming, including annual and event‑level budgets, ensuring efficient cost management and adherence to client and internal guidelines

Lead the annual activation planning process for 2–3 clients while partnering with senior leadership to shape holistic partnership strategies

Negotiate with local and national rightsholders on behalf of clients to secure mutually beneficial agreements that elevate partnership performance

Contribute to agency new business efforts through brainstorming, presentation development, and pitch participation

Travel up to 25 percent of the time as needed for client meetings, events, and activations

Qualification

Sponsorship consultingWomen's sports experienceNFL experienceMarketing activation mixClient relationship managementWord proficiencyExcel proficiencyPowerPoint proficiencyBudget managementTeam leadershipPresentation skills

Required

6+ years of sponsorship consulting experience

3+ years of women's sports and/or NFL experience working on high-profile sponsorship programs involving properties, clubs, and athlete partnerships

Experience managing sponsorship programs with other major sports & entertainment properties across multiple industry categories (CPG, Logistics, Financial Services, Auto)

Knowledge of and experience with the full marketing / activation mix – social media, content marketing, influencers, experiential, media and marketing promotions

Create and present high-level sponsorship concepts to senior client leaders

Comfort managing and delegating daily tasks to junior teammates while ensuring quality and timeliness of all deliverables

Experienced working in Word, Excel and PowerPoint

BA/BS in Marketing related field