Patrick Industries, Inc. · 1 day ago
Vice President of Marketing & Communications
Elkhart, IN
Full-time
Onsite
Director/ExecutivePatrick Industries, a leading solutions provider headquartered in Elkhart, Indiana, is seeking a Vice President of Marketing & Communications to shape and drive its marketing vision and brand identity. This key leadership role involves developing comprehensive marketing strategies, overseeing brand management, and leading a high-performing marketing team to enhance customer engagement and drive business growth.
Building Materials
Responsibilities
Develop and implement a comprehensive marketing and communications strategy to support Patrick Industries' business objectives and long-term growth
Drive marketing and communication initiatives that strengthen the company's brand equity and position in the market
Identify new market opportunities and innovative approaches to expand brand reach
Oversee the development and execution of branding strategies that highlight the unique value of Patrick Industries’ products and services
Ensure consistency of branding and messaging across all divisions, subsidiaries, and customer touchpoints
Lead creative initiatives to refresh and elevate brand positioning across industry verticals
Develop content for external communications, including social media, trades, and key internal communications
Focus on generating local/regional/national media interest
Develop a communication program that continually informs our key constituents / C-suite on industry news, and trends
Collaborate and align with our investor relations team to tell our story
Drive the integration of digital marketing strategies, including web presence, social media, and content marketing, to engage with diverse audiences
Oversee traditional marketing efforts such as trade shows, print collateral, and direct marketing to complement digital initiatives
Utilize data analytics to measure performance and ROI, refining strategies for continuous improvement
Conduct in-depth market research to identify trends, customer needs, and emerging opportunities
Monitor competitors' strategies to position Patrick Industries as a leader in its space
Establish and report on marketing and communication metrics
Translate insights into actionable strategies to enhance customer experience and drive business growth
Build, mentor, and lead a high-performing marketing team across multiple divisions and brands
Foster a culture of creativity, collaboration, and accountability within the marketing organization
Partner with cross-functional teams to align marketing efforts with product development, sales, and operational goals
Work closely with key customers, industry partners, and internal stakeholders to strengthen relationships and ensure alignment with marketing goals
Represent Patrick Industries at industry events, conferences, and customer meetings as a brand ambassador
Oversee the marketing budget, ensuring efficient allocation of resources to maximize ROI
Track and report marketing performance metrics to the CEO and executive team
Identify cost-saving opportunities while maintaining the quality and impact of marketing initiatives
Assess, develop recruit, engage, and lead talent in marketing & brand strategy, as well as across the business, to build and maintain a proactive team biased to providing strong business results
Exemplify and model Patrick’s principles of effective leadership and culture model
Embrace Patrick’s talent/succession planning model with a goal of empowering team members to be their best selves optimizing performance and team member engagement
Qualification
Required
Develop and implement a comprehensive marketing and communications strategy to support Patrick Industries' business objectives and long-term growth
Drive marketing and communication initiatives that strengthen the company's brand equity and position in the market
Identify new market opportunities and innovative approaches to expand brand reach
Oversee the development and execution of branding strategies that highlight the unique value of Patrick Industries' products and services
Ensure consistency of branding and messaging across all divisions, subsidiaries, and customer touchpoints
Lead creative initiatives to refresh and elevate brand positioning across industry verticals
Develop content for external communications, including social media, trades, and key internal communications
Focus on generating local/regional/national media interest
Develop a communication program that continually informs our key constituents / C-suite on industry news, and trends
Collaborate and align with our investor relations team to tell our story
Drive the integration of digital marketing strategies, including web presence, social media, and content marketing, to engage with diverse audiences
Oversee traditional marketing efforts such as trade shows, print collateral, and direct marketing to complement digital initiatives
Utilize data analytics to measure performance and ROI, refining strategies for continuous improvement
Conduct in-depth market research to identify trends, customer needs, and emerging opportunities
Monitor competitors' strategies to position Patrick Industries as a leader in its space
Establish and report on marketing and communication metrics
Translate insights into actionable strategies to enhance customer experience and drive business growth
Build, mentor, and lead a high-performing marketing team across multiple divisions and brands
Foster a culture of creativity, collaboration, and accountability within the marketing organization
Partner with cross-functional teams to align marketing efforts with product development, sales, and operational goals
Work closely with key customers, industry partners, and internal stakeholders to strengthen relationships and ensure alignment with marketing goals
Represent Patrick Industries at industry events, conferences, and customer meetings as a brand ambassador
Oversee the marketing budget, ensuring efficient allocation of resources to maximize ROI
Track and report marketing performance metrics to the CEO and executive team
Identify cost-saving opportunities while maintaining the quality and impact of marketing initiatives
Exemplify resolute commitment to Patrick's BETTER values of Balance, Excellence Trust, Team Work, Empowerment and Respect through words, actions and behaviors
Assess, develop recruit, engage, and lead talent in marketing & brand strategy, as well as across the business, to build and maintain a proactive team biased to providing strong business results
Exemplify and model Patrick's principles of effective leadership and culture model
Embrace Patrick's talent/succession planning model with a goal of empowering team members to be their best selves optimizing performance and team member engagement
The ability to create and articulate an inspiring vision for operational excellence within the pillars
The inclination to seek and analyze data from a variety of sources to support decisions and to align others with Patrick's overall strategy
An entrepreneurial and creative approach to developing new, innovative ideas that will stretch the organization and push boundaries within the industry
The ability to effectively balance the desire/need for broad change with an understanding of how much change the organization is capable of handling, to create realistic goals and implementation plans that are achievable and successful
The ability to set clear and challenging goals while committing the organization to improved performance, tenacious and accountable in driving results
Comfortable with ambiguity and uncertainty; the ability to adapt nimbly and lead others through complex situations
An accountable risk-taker who seeks data and input from others to foresee possible threats or unintended circumstances from decisions; someone who takes smart risks
A leader who is viewed by others as having a high degree of business understanding with detailed knowledge of internal processes, procedures, product, and industry
Leads by example; demonstrating Patrick's principles of effective leadership; Leading for Positive Influence and culture, Leading with Humility, Embracing Responsibility, Communicating with Excellence, Leading with Accurate and Social Awareness, Builds Healthy Accountability and is a Servant Leader
Trusted partner to Patrick's leadership across the pillars
Proven ability to inspire teams with an approachable style and creates confidence within the team
Empowers team to solve issues
Leads and runs presentations while being prepared to articulate issues and answer questions
Decisive and empathetic leader, s/he will understand the importance of effectively communicating 'the why' a team is to do something to build trust and create buy-in
Passionate about building relationships with people with encouragement and professionalism
Ensures team is fully informed of operational objectives and priorities are clear
Gains understanding of challenges and empowers individuals and teams to find solutions
Self-reflective and aware of his/her own limitations; and drives team performance with an attitude of continuous improvement by being open to feedback and self-improvement
Naturally connects and builds strong relationships with vendors, customers, stakeholders, and others, demonstrating strong emotional intelligence and an ability to communicate clearly and persuasively
An ability to inspire trust and followership in others through proven abilities, influence, and passion for the business
Creates a sense of purpose/meaning for the team that generates followership beyond his/her own personality and engages others to the greater purpose for the organization as a whole
Delivers breakthrough innovations and business models that create value for all stakeholders, continually challenging traditional approaches
Sets audacious business and sustainability goals, driving concerted action and investments, and stays the course in the face of setbacks or push-back from short-term oriented stakeholders
Company
Patrick Industries, Inc.
Patrick Industries (NASDAQ:PATK) is a leading component solutions provider serving the RV, Marine, Powersports and Housing markets.
Founded in 1959
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Andy Nemeth
President and CEO
Kip Ellis
Executive Vice President and COO
Recent News
2025-09-12
2025-09-12
Company data provided by crunchbase