Filevine · 5 days ago
Event Marketing Manager (Trade Shows and Sponsored Events)
Chicago, IL
Full-time
Hybrid
Entry, Mid Level
$90K/yr - $100K/yr
2+ years expFilevine is a leading company in legal technology, known for its innovative cloud-based workflow tools. They are seeking an experienced Event Marketing Manager to develop and execute strategic trade show and sponsored events programs that align with business objectives, driving brand awareness and customer engagement.
Artificial Intelligence (AI)Document ManagementLegal TechProject ManagementSaaSSoftware
Responsibilities
Execute a comprehensive trade show and sponsored events strategy that supports Filevine's growth objectives
Collaborate with marketing and sales teams to align event initiatives with business goals and target audience needs
Identify and evaluate new trade show and sponsorship opportunities that align with business objectives
Establish and maintain relationships with industry associations, event organizers, and strategic partners
Participate in cross-functional planning sessions to ensure alignment across teams
Collaborate with marketing team to develop integrated marketing campaigns for each event, including pre-event promotion, on-site engagement, and post-event nurture
Create event-specific communication plans to drive attendance and booth traffic
Partner with content and creative teams to develop compelling event messaging, booth experiences, and promotional materials, as needed
Coordinate with digital marketing to leverage email, social media, and advertising for event promotion
Ensure brand consistency across all event touchpoints
Manage end-to-end planning and execution of an assigned portfolio of trade shows and sponsored events
Own all event logistics including on-site brand experience, venue relationships, vendor management, booth registration, and procurement of services (electricity, internet, carpet, furnishings, etc.)
Oversee booth set-up and on-site operations to create engaging attendee experiences
Coordinate with sales teams on booth staffing, messaging, and engagement strategies
Manage travel arrangements for participating staff, including transportation, accommodations, meals, and entertainment
Train team members on booth operations, messaging, and lead capture best practices
Work with show vendor portals and liaise directly with vendors on trade show components globally
Maintain professional representation of Filevine to customers, prospects, partners, and competitors
Manage event budgets for assigned portfolio, tracking expenses and optimizing spend
Evaluate sponsorship and vendor options to maximize value while remaining within budget parameters
Provide detailed post-event financial reports and analysis
Track key performance metrics including leads generated, pipeline influence, customer engagement, and brand awareness
Conduct thorough post-event evaluations and present findings with recommendations for continuous improvement
Use data-driven insights to refine event execution and improve program effectiveness
Coordinate cross-functional efforts to ensure seamless event execution, working with sales, marketing, and other teams
Collaborate with Event Coordinator/Specialist and fellow Event Marketing Managers to share best practices and optimize processes
Drive continuous improvement by proposing fresh ideas and innovative approaches to maximize event impact
Foster strong working relationships with internal stakeholders and external partners
Qualification
Required
2-5 years of experience in trade show management, or related field
Proven track record of developing and executing successful event marketing strategies with measurable ROI
Strong marketing skills with experience in campaign development, audience targeting, and integrated marketing tactics
Demonstrated ability to manage projects independently, drive initiatives to completion, and implement process improvements
Experience managing event budgets and delivering ROI analysis
Excellent project management skills with ability to handle multiple initiatives simultaneously
Strong analytical and problem-solving skills with data-driven approach to decision making
Outstanding communication and interpersonal skills with ability to influence and collaborate across all levels of the organization
Proficiency in event management software, CRM systems, and marketing automation platforms
Experience with Microsoft Office Suite or Google Workspace
Flexibility to adapt as event schedules change
Willingness to travel up to 25-40% and travel with event materials and supplies, when necessary
Preferred
Bachelor's degree in Business, Marketing, Communications, or related field (or equivalent work experience)
Experience in B2B SaaS, legal tech, or technology industry
Familiarity with lead capture and event analytics tools
Experience with trade show attendee engagement strategies
Background in leading cross-functional project teams
Benefits
Medical, Dental, & Vision Insurance (for full-time employees)
Competitive & Fair Pay
Maternity & paternity leave (for full-time employees)
Short & long-term disability
Opportunity to learn from a dedicated leadership team
Centrally located open office building in Sugar House
Top-of-the-line company swag
Company
Filevine
Filevine provides a legal operating platform integrating AI for case, document, and lead management.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
$636.08MKey Investors
Insight PartnersStepStone GroupSignal Peak Ventures
2025-09-23Series E· $260M
2024-06-01Series Unknown· $150M
2022-04-14Series D· $108M
Leadership Team
Nathan Morris
Co-Founder and Chief Culture Officer
Jonathan Ord
Board Member
Recent News
LegalTech Breakthrough
2025-11-14
Company data provided by crunchbase