American Express ยท 1 day ago
Senior Analyst-G&L Product Marketing
New York, NY
Full-time
Hybrid
Senior Level
$78K/yr - $125K/yrAmerican Express is a company with a long history of innovation and a commitment to its customers. The Senior Analyst in G&L Product Marketing will contribute to marketing initiatives by managing product marketing campaigns and collaborating with various stakeholders to drive engagement and adoption. This role involves developing marketing strategies and enhancing processes to support the company's growth.
Credit CardsFinanceFinancial ServicesPaymentsTravel
No H1B
Responsibilities
Own the end-to-end development of product marketing campaigns, including initial creative briefing, applying legal feedback, socializing assets with field partners and other marketing teams, aligning on strategy and measuring effectiveness post-launch
Build relationships with GCS Marketing team members and compliance reviewers to enhance cross collaboration
Own and lead close partnerships with external vendors who are crucial to campaign success
Keep a pulse on what channels, capabilities and tools broader marketing teams are leveraging to constantly improve and evolve our own programs
Become an expert and go-to resource for product marketing campaigns
Manage team budget process
Proactively communicate marketing progress, timelines, critical updates and upcoming priorities to leaders
Qualification
Required
Experience leading collaboration across internal and external stakeholders to effectively partner on strategic priorities
Ability to understand and interpret data sets and draw insights from the analysis
Familiar with reporting tools such as Adobe Analytics
Creative eye, with a passion for designing visually compelling and effective marketing communications in partnership with creative agencies
Superior project management skills with ability to manage multiple priorities and initiatives
Curiosity, a willingness to learn & a sense of ownership and accountability
Excellent written and verbal communication skills with executive presence and ability to rally others around a vision
Detail-oriented with a strong process mindset
Proficient in MS Word, PowerPoint, Excel and Adobe
Bachelor's Degree Required
Preferred
Experience working within highly regulated, compliance-oriented environments
Experience developing marketing and creative strategies
Understanding of marketing channels, setting and reporting on KPIs and audience targeting
Benefits
Competitive base salaries
Bonus incentives
6% Company Match on retirement savings plan
Free financial coaching and financial well-being support
Comprehensive medical, dental, vision, life insurance, and disability benefits
Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
Free and confidential counseling support through our Healthy Minds program
Career development and training opportunities
Company
American Express
American Express is a financial services company that provides credit cards, charge cards, payment solutions, and related services.
Founded in 1850
10001+ employees
Funding
Current Stage
Public CompanyTotal Funding
unknown1978-01-13IPO
Leadership Team
Brett Mooney
CEO & Country Manager, American Express Canada
Stephen J. Squeri
Chairman and CEO
Recent News
The Motley Fool
2026-01-06
The Motley Fool
2026-01-06
2026-01-06
Company data provided by crunchbase