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Spotter · 1 day ago

Ads Marketing & Growth Manager

Culver City (HQ) or New York

Full-time

Onsite

Mid, Senior Level

$135K/yr - $150K/yr

4+ years exp

Spotter empowers the world's best Creators with capital, data, and insights to scale their programming into sustainable media businesses. The Ads Marketing & Growth Manager will lead the development of Spotter’s strategic positioning and sales materials to drive revenue growth and strengthen Spotter’s leadership in the Creator Economy.

Digital MediaFinanceFinancial ServicesFinTech

Responsibilities

Own Spotter’s end-to-end RFP and proposal strategy for priority brand and agency opportunities, setting the narrative direction, integrated approach, and recommendation framework that brings together Spotter’s full suite of creator-led advertising solutions

Lead cross-functional pitch development across Sales, Research, Planning, Creator Partnerships, Product, and Operations, driving alignment, timelines, and stakeholder input to deliver cohesive, insight-driven proposals and presentations

Elevate Spotter’s go-to-market positioning and core sales story, ensuring messaging is creator-first, advertiser-relevant, and differentiated, and that sales materials consistently reflect Spotter’s strategic priorities and marketplace leadership

Develop and refine premium, high-impact sales materials including pitch decks, creator portfolio overviews, category POVs, tentpole packages, case studies, sizzles, and one-sheets that improve proposal quality, speed, and win rates in partnership with Sales and Marketing leadership

Partner with Ads Research and third party measurement partners to build unique methodologies that elevate the value of the creator economy and the Spotter value proposition

Drive integrated solutioning and packaging, collaborating with Product, Planning, and Operations to position new ad products and advertiser-ready offerings, ensuring proposals are supported with clear value propositions and modular components that scale

Lead project management and production oversight for executed campaigns, partnering with internal and external stakeholders to ensure approved proposals are translated into clear campaign plans, deliverables, timelines, and execution-ready materials

Manage cross-functional workflows during campaign execution, coordinating with Sales, Creative, Creator Partnerships, and Operations to ensure assets, approvals, and deliverables are on track and aligned to advertiser expectations

Maintain and evolve Ads Marketing resources and tools that support sales storytelling and execution across the organization

Qualification

Ad sales experienceIntegrated marketingStorytelling skillsCross-media fluencyMicrosoft OfficeCreative developmentMultitaskingTeam playerDetail-orientedCreative problem solver

Required

4-7+ years of related ad sales/integrated marketing experience

Exceptional storytelling and communication/presentation skills (written, verbal and visual) with demonstrated ability to transform creative positioning narratives into compelling sales materials and collateral

Team player and effective collaborator who is willing to roll up their sleeves

Proven ability to multitask and oversee multiple projects and priorities independently

Detail-oriented, organized, creative problem solver

Strong working knowledge of Microsoft Office (Excel, Word, PowerPoint and Outlook)

Google Drive, Google Docs, Google Sheets & Google Slides

Ability to learn new proprietary software and processes quickly and proficiently