Senior Growth Marketer jobs in United States
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Yendo · 1 week ago

Senior Growth Marketer

Yendo is a company focused on empowering individuals to build a stronger financial future through innovative credit card products. The Senior Growth Marketer will play a key role in scaling the paid acquisition program, optimizing campaigns, and collaborating with various teams to drive customer growth.

Artificial Intelligence (AI)Consumer LendingCredit CardsFinancial ServicesFinTech

Responsibilities

Develop and execute multi-channel growth strategies through paid acquisition
Experience testing and scaling into nascent paid acquisition channels
Own marketing campaign execution from ideation to launch, partnering with internal teams
(Design, Product, Engineering and Data) to deliver performance-driven campaigns focused on efficient growth
Conduct A/B testing across creatives and landing pages to maximize conversion rates and reduce CAC
Manage campaign asset development, working closely with Design partners
Data-driven decision making with the ability to triangulate across different datasets
Track, optimize and report on key marketing metrics, including CAC, ROAS, and CVRs across the funnel
Leverage analytics tools like Metabase, GA4 and Rockerbox to measure campaign effectiveness and uncover growth opportunities. SQL proficiency a plus
Provide regular performance reports and actionable insights to internal teams

Qualification

Data-driven growth marketingPaid acquisition strategiesA/B testingFintech experienceAnalytics tools proficiencyCampaign executionPerformance reportingCollaboration

Required

Expert in data-driven growth marketing
Extensive experience in leading early-stage acquisition initiatives
Proven ability to optimize campaigns
Ability to collaborate effectively with Product, Customer Success, Data Science, and other teams
Develop and execute multi-channel growth strategies through paid acquisition
Experience testing and scaling into nascent paid acquisition channels
Own marketing campaign execution from ideation to launch, partnering with internal teams
Conduct A/B testing across creatives and landing pages to maximize conversion rates and reduce CAC
Manage campaign asset development, working closely with Design partners
Data-driven decision making with the ability to triangulate across different datasets
Track, optimize and report on key marketing metrics, including CAC, ROAS, and CVRs across the funnel
Leverage analytics tools like Metabase, GA4 and Rockerbox to measure campaign effectiveness and uncover growth opportunities
Provide regular performance reports and actionable insights to internal teams

Preferred

Prior fintech experience is a huge plus
Experience working in a restricted category (financial services, housing, etc.) on paid channels is a plus
SQL proficiency a plus

Benefits

Competitive Compensation
Equity
Insurance
401K
Unlimited PTO

Company

Yendo

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Yendo issues credit cards secured by customer vehicle equity for lending.

Funding

Current Stage
Growth Stage
Total Funding
$307.5M
Key Investors
i80 GroupFPV Ventures
2025-10-09Series B· $50M
2024-05-16Series Unknown· $15M
2024-05-16Debt Financing· $150M

Leadership Team

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George Utkov
Co-founder - Product & Design
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Daniel Ashy
Chief Technology Officer
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Company data provided by crunchbase