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Avidbank · 1 day ago

VP Product Pricing and Analytics

San Jose, California, United States

Full-time

Hybrid

Senior Level, Lead/Staff

$100K/yr - $145K/yr

10+ years exp

Avidbank is a $2.3 billion commercial bank based in Silicon Valley serving the San Francisco Bay area and beyond. The VP, Product Pricing & Analytics—TM leads pricing strategy, analytics, and profitability optimization for Treasury Management Services, collaborating closely with various departments to enhance portfolio performance and client value.

FinanceFinancial ServicesFinTechReal Estate

Culture & Values

Responsibilities

Develop and maintain pricing structures for TMS products, including list/tiered pricing, package bundles, volume tiers, discount matrices, and exception pricing rules

Set strategy for Earnings Credit Rate (ECR) programs, analysis fees, balance compensating requirements, and commercial deposit pricing (rate and non-rate)

Conduct competitive benchmarking of TMS fees/rates and market norms; monitor macro trends (payments, real-time rails, fraud costs, interchange/third-party costs)

Provide dashboards and scorecards for leadership—revenue, margin, ECR impacts, exception trends, and sales effectiveness

Partner with Finance and TM to forecast revenue impacts and track realized uplift from pricing changes

Design targeted repricing programs (by segment, industry, product, and utilization) with proactive client communications

Develop bundled offers and 'good–better–best' packages for SMB, mid-market, and corporate segments; optimize cross-sell into payments, fraud, and digital channels

Identify 'price-to-value' gaps and product enhancement opportunities that reduce cost-to-serve

Recommend pricing governance policies covering approvals, documentation, exception reasons, and renewal/term discipline

Oversee billing accuracy (analysis statements, fee posting, ECR calculations) and exception remediation in partnership with Operations

Maintain auditable controls and reporting for regulators and internal audit

Collaborate with Product & Operations on pricing throughout product lifecycle (launch, commercialization, sunsetting)

Partner with Treasury to reflect rate environment, deposit beta assumptions, and FTP impacts in pricing decisions

Enable TM with pricing playbooks, guardrails, ROI calculators, and deal structures

Qualification

Pricing strategyFinancial services experienceQuantitative analysisPricing models expertiseGovernanceComplianceStakeholder leadershipExecutive communicationMarket sensingExecution excellenceDecision-making