Wellness Equity Alliance ยท 1 day ago
Marketing & Communications Manager
LOS ANGELES,CA,US
Full-time
Onsite
Senior Level
5+ years expWellness Equity Alliance (WEA) is a national public health organization focused on addressing health-care disparities among underrepresented communities. The Marketing & Communications Manager will develop and implement effective strategies to enhance public health messaging and optimize the organization's reputation and revenue streams.
Health Care
Responsibilities
Strategic Communications Plans & Implementations
Optimize Earned Media
Guide Op-eds and Guest Essays
Guide Press Releases - plans and distribution
Optimize social media strategy and management - (namely LinkedIn)
Run google analytics and manage SEO
Manage conferences and speaking engagements
Advise and help assist with podcast development
Help facilitate paid media
Lead internal communications development and support - e.g. newsletters
Oversee the creation of marketing materials, including brochures, presentations, and other collateral
Collaborate with other departments to ensure that all marketing efforts are aligned with the company's overall strategy
Brand Management
Monitoring and maintenance of brand assets and collateral
Digital footprint (google analytics) maintenance and management
Collateral inventory and allocation tracking
Design and brand guide for brand protection and discipline
Create an asset library
Create a collateral and content library
Website content development
Social media account optimization
Develop and maintain relationships with key stakeholders, including media outlets, industry influencers, and clients
Development & RFP/Grant Partnership & Support
Optimize market positioning with respect to marketing/comms
Improve RFP/Grant outreach and patient education proposal components
Conduct market research with respect to products and services
Focus on product and service prioritization and roll-out plans
Review and contribute to marketing and communication strategies for program proposals
Develop and tailor marketing and communication strategies per individual program needs and scope
Periodic review of communication strategies and outreach plans to ensure program marks are met and delivered
Planned & Ad hoc Content Development and/or Distribution
Lead general copywriting and copyediting
Assist with Proposals/Pitches
Assist with presentations/decks
Conduct quality assurance and improvement of marketing and communication strategies
Remain at the forefront of communication and marketing trends to optimize organizational visibility and connectivity
Qualification
Required
Bachelor's degree in Marketing, Communications, or a related field
5+ years of experience in marketing, with at least 3 years in a management role
Proven track record of developing and implementing successful marketing strategies
Experience managing a marketing budget
Experience with social media management and digital marketing
Proven self-management skills
Preferred
Strong analytical skills and the ability to use data to inform marketing decisions
Strong management skills
Excellent communication and interpersonal skills
Ability to work in a fast-paced environment and manage multiple projects simultaneously
Mission-driven
Company
Wellness Equity Alliance
Our mission is to bring together accomplished clinicians who leverage existing healthcare, political, and financial resources, or create new ones.
51-200 employees
Funding
Current Stage
Growth StageLeadership Team
Tyler B. Evans, MD, MS, MPH, AAHIVS, DTMH, FIDSA
Chief Executive Officer and Co-Founder
Abinash Achrekar
National Director of Development/ Cofounder
Company data provided by crunchbase