FUJIFILM America · 5 hours ago
Sr Mgr, Media Relations-Issues/Crisis
FUJIFILM America is seeking a Senior Manager of Media Relations & Issues/Crisis to lead their corporate communications strategy in the Americas. The role involves developing proactive media relations strategies, managing corporate issues, and serving as a trusted advisor to key business partners.
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Responsibilities
Lead the development and execution of proactive Media Relations strategies that support Fujifilm’s transformation, including major events such as the JPM Healthcare Conference, C-suite media engagement, and other corporate initiatives in the Americas
Partner with Investor Relations to identify and elevate key insights from financial engagements for external media opportunities
Serves as a primary point of contact for all top-tier media inquiries in the Americas for Fujifilm related to corporate and financial topics – ensuring timely, consistent and accurate responses aligned with key business partners
Actively cultivate and maintain trusted relationships with top-tier media, trade publications, and DC-based outlets to advance awareness of Fujifilm’s corporate narrative
Lead earned media activations that reinforce Fujifilm’s transformation – from Film to Pharma --- and reinforce Fujifilm’s corporate reputation and brand positioning, including media sponsorships
Collaborate with Government Affairs to ensure strategic alignment and amplification
Provide strategic counsel on external engagements such as conferences, panels and sponsorships – ensuring alignment with corporate priorities and identifying media opportunities to amplify key messages --- especially on critical Fujifilm opportunities like Life Sciences & Semiconductors
Leverage data-driven insights and external benchmarking to assess and refine media strategies, optimizing for reach, engagement, and reputational impact
Develop and refine media-facing materials such as news releases, fact sheets, talking points to ensure clarity, accessibility and alignment with audience needs
Exhibit exceptional strategic writing capabilities in crafting corporate messages, standby statement, executive talking points, and briefing materials, with the innate ability to independently generate high quality content
Deliver media training and coaching to Senior Leaders – preparing them to confidently and effectively represent Fujifilm in high-profile and public engagements
Collaborate closely with internal teams – Government Affairs, HR and other stakeholders as needed to define Fujifilm’s position on significant corporate and policy topics and ensure Fujifilm’s positioning is accurately reflected in external communications
Organize and manage the daily operations of media relations in the Americas
Foster external and internal relationships with influential stakeholders across Life Sciences, business, and technology
Ensure the Corporate Communications Issues & Crisis Communications Playbook is activated and updated per processes to best protect and defend the reputation of Fujifilm in the Americas
Effectively manage budgeted resources
Regularly measure and report on communications performance using defined metrics
Qualification
Required
10+ years of demonstrated professional Communications experience, including a combination of professional journalism and corporate Media Relations business environment are required, including demonstrated business success in working closely with senior leaders (i.e. Vice President and above.)
5+ years of proven ability to lead and deliver Media Relations & Issues/Crisis programs that drive visibility and engagement, with the goal of delivering measurable results
Exceptional writing and editing skills that allow you to be prolific, speedy, and consistent across channels and assets
Exceptional communicator with strong attention to detail skills
Strong knowledge and understanding of emerging trends
Deep understanding of media monitoring and social media listening tools
Excellent organizational and project management skills
Demonstrated ability to meet daily deadlines, a proven master of AP Style
Demonstrated capability to distill complex data and research into clear, compelling content
Comfort with the ambiguity inherent in a fast-paced environment
Demonstrated leadership experience in successfully working/collaborating with peers/colleagues in a range of cultures and geographies, with Japan and Europe experience a plus
Preferred
Experience in Life Sciences/healthcare highly preferred
Global corporate communications experience, with the ability to collaborate with various cultures
Media/Journalism experience in a daily-deadline driven environment – with established media relationships are essential
Excellent computer skills, including Excel, PowerPoint
Information Monitoring
Strong research, planning and analytic ability
Benefits
401k with employer contribution
Medical
Dental
Vision
Wellness Incentive Program
Health Savings/Spending Account
Employee Assistance Program
Surrogacy & adoption assistance
Tuition reimbursement
Financial counseling
Sleep improvement program
Family planning support
Family care support resources
Company
FUJIFILM America
For over 90 years, Fujifilm has found #ValueFromInnovation through expanding its portfolio to represent a broad spectrum of industries including medical and life sciences, electronic, chemical, graphic arts, information systems, industrial products, broadcast, data storage, and photography.