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Quimby Digital · 1 week ago

Social Strategist - Parenting/Mom/Baby Experience

United States

Full-time

Remote

Entry, Mid Level

$55K/yr - $65K/yr

2+ years exp

Quimby Digital is a remote, women-led social media agency specializing in organic social strategy for brands in women’s health, wellness, parenting, and B2B. The Social Strategist will be responsible for managing client accounts, crafting content with AI support, and ensuring effective communication and strategy alignment for clients in the parenting space.

Brand MarketingCreative AgencyDigital MarketingSocial Media

Responsibilities

Own 6–8 client accounts as the primary strategic contact

Maintain deep understanding of each client’s brand voice, goals, sensitivities, and internal dynamics

Translate Director-level strategy into clear briefs and priorities

Decide when content “isn’t working” vs. when it needs refinement or time

Use AI tools to draft first-pass social copy across platforms

Edit and refine AI output for clarity, tone, accuracy, and brand fit

Adapt copy for different platforms and formats

Ensure copy aligns with content pillars and business goals

Review and approve all content before it is published

Approve AI-drafted responses to comments and DMs

Decide whether and how to respond to community interactions

Handle nuance, tone, and sensitivity

Escalate legal, PR, or high-risk issues to Directors when necessary

Lead routine client communication (Slack, email, async updates)

Run assigned check-ins (weekly, bi-weekly, or monthly depending on client tier)

Maintain client calm, confidence, and trust

Clearly explain decisions and direction

Track recurring feedback, questions, and approval patterns

Surface insights and recommendations to Directors

Contribute to QuimbyOS / Wimbly client memory and intelligence

Qualification

Social media strategyAI tools proficiencyClient communicationParenting/mom/baby experienceSound judgmentMulti-client managementProfessional communicationAsynchronous work