Sparks ยท 3 days ago
Director, Digital Sales
Sparks Group is a consumer products organization based in Rockville, MD, seeking a seasoned Director of Digital Sales to oversee and expand online revenue across major marketplaces and proprietary e-commerce channels. This role is pivotal in accelerating direct-to-consumer growth while managing additional digital revenue streams to maximize overall online performance.
AdvertisingDigital MarketingDigital MediaMarketing
Responsibilities
Create and execute an end-to-end digital sales roadmap focused on accelerating DTC performance while strengthening results across Amazon and other online platforms (including Walmart.com, Target.com, social selling channels, and third-party marketplaces)
Oversee full financial ownership of the digital sales business, including P&L accountability, to drive sustainable profitability and operational effectiveness
Lead, coach, and develop a team of digital channel managers and performance marketing professionals to deliver against sales goals
Partner closely with marketing, product, sales operations, digital product, and fulfillment teams to enhance product content, pricing architecture, promotional execution, and delivery models
Leverage analytics, consumer insights, and market intelligence to identify opportunities and guide channel-specific growth strategies
Establish and maintain productive partnerships with Amazon and other marketplace providers to unlock merchandising programs and negotiate advantageous agreements
Evaluate and coordinate internal teams, third-party vendors, and agency partners to successfully manage blended 1P/3P Amazon strategies and drive efficient channel expansion
Collaborate cross-functionally to align demand planning, inventory management, and supply chain operations supporting digital commerce channels
Work with internal stakeholders to continuously enhance the end-to-end digital purchasing journey
Direct pricing, product mix, and promotional planning to remain competitive while protecting margins
Maintain brand standards and ensure adherence to platform guidelines across all online sales environments
Qualification
Required
Undergraduate degree in Business, Marketing, or a comparable discipline required; advanced degree (MBA) strongly preferred
Minimum of 7 years in e-commerce or digital sales roles, including at least 3 years with direct responsibility for Amazon and multi-channel marketplace management
Established history of driving meaningful revenue growth on Amazon (1P and/or 3P) alongside scaling DTC and retailer-owned e-commerce platforms
Demonstrated ability to think strategically while remaining actively engaged in execution
Expert-level knowledge of Amazon Seller Central or Vendor Central, Amazon Ads, and e-commerce SEO principles
Hands-on experience managing platforms such as Shopify, Walmart Marketplace, Target+, Instacart, and/or global marketplace environments
Advanced analytical capabilities with a proven ability to translate data into actionable business insights
Working knowledge of CRM systems, e-commerce reporting platforms, and marketplace analytics tools (e.g., Helium 10, Jungle Scout, Profitero, and similar solutions)
Preferred
Background in consumer packaged goods, retail, or health and wellness industries is advantageous
Familiarity with digital shelf performance tools and retail media ecosystems is a plus
Benefits
Health and life insurance
Paid and unpaid time off
Retirement and savings plans
Company
Sparks
Sparks is a digital experiential marketing agency that specialize in creating connection.
H1B Sponsorship
Sparks has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (1)
2024 (1)
2023 (1)
2021 (3)
2020 (1)
Funding
Current Stage
Late StageTotal Funding
unknown2023-08-01Acquired
Leadership Team
Recent News
2025-09-24
Business Wire
2023-08-04
2023-08-02
Company data provided by crunchbase