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McCain Foods · 1 day ago

Brand Manager, US Retail

Oakbrook Terrace, IL

Full-time

Onsite

Mid Level

$98K/yr - $130K/yr

McCain Foods is a global family-owned company, and they are seeking a Brand Manager for their US Retail Marketing team. The role involves developing and executing marketing strategies to drive consumer demand and achieve business objectives for the potato brand.

Food and BeverageFood ProcessingFood TrucksSnack Food

H1B Sponsor Likely

Responsibilities

Co-develop and co-lead (with the Senior Manager) short and long term brand growth strategies to deliver sustainable results, and align other functions to those strategies

Analyzes business, brand, customer data and build strategies and business cases with strong rationale, including translating consumer insight to high impact initiatives

Identify customer & channel opportunities with recommendations on actions

Manages and leads development and execution of sales fundamentals (pricing, merchandising, shelving, assortment)

Support and/or Lead key initiatives including brand/promotional development through to campaign execution

Support brand positioning and equity building initiatives

Owns moderately complex cost savings projects and/or key influencer and overseer of MF initiatives

Prioritize the flow of resources at the brand segment & project level

Serves as a mentor/coach and/or manages and develops ABM’s

Builds team and functional capability and culture

Owns delivering the integrated marketing mix across all executions. Leads brand advertising and total communication mix process & projects with the support of the agency and the Senior Manager of Media & Communication

Qualification

Brand strategy developmentCPG retail experienceAnalytical skillsMarketing degreeMBASales fundamentalsMicrosoft Office SuiteIRI analytic capabilitiesCommunication skillsInterpersonal skillsLeadership skillsProblem-solving skills

Required

Undergraduate Degree. Major in marketing preferred and an MBA is strong plus

Previous marketing experience required dealing with CPG retailers (Walmart, Kroger, Publix, Wakefern and/or major grocery retailers preferred)

Previous experience required developing brand strategy, the brand P&L, campaign development & communication, product launches, and sales fundamentals

Consistently achieves results, even under tough circumstances

High degree of accountability with the ability to hold self and others accountable to meet commitments

Ability lead cross functional projects and teams and handle multiple projects and priorities on time with excellence

Ability to quickly and effectively build and maintain partnerships and work collaboratively with others to meet shared objectives

Strong communication and interpersonal skills to function effectively as a leader and in a team and matrixed environment

A strong understanding of the US CPG retail environment with the ability to deliver solutions that benefit the company and customer

Strong analytical and creative problem solving skills (gathers critical data, translates analysis of an opportunity to resulting volume and financial goals, develops POV and recommendation)

Ability to be resilient in the face of adversity

Has the courage to step up and address difficult issues

Strong knowledge of Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)

IRI analytic capabilities

Preferred

Food industry experience and/or Tier 1 CPG experience preferred

Benefits

Health coverage (medical, dental, vision, prescription drug)

Retirement savings benefits

Leave support including medical, family and bereavement

Vacation and holidays

Company-supported volunteering time

Mental health resources

Company

McCain Foods

Glassdoor3.9

McCain Foods is a family-owned business and manufacturer of frozen potato products and a global leader in prepared appetizers and snacks

Founded in 1957

Wendouree, Victoria, AUS

10001+ employees

https://www.mccain.com/

H1B Sponsorship

McCain Foods has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (4)

2024 (7)

2023 (3)

2022 (6)

2020 (2)