DreamWorks Animation · 2 days ago
Analyst, Digital Inventory Execution
1221 Avenue of The Americas, New York, NEW YORK
Full-time
Hybrid
Entry Level
$70K/yr - $75K/yr
1+ years expNBCUniversal is one of the world's leading media and entertainment companies. The Analyst, Digital Inventory Execution will be responsible for planning and yield management, forecasting and analyzing inventory, and optimizing campaigns across various digital products.
AnimationFilmMedia and Entertainment
No H1B
Responsibilities
Forecasting and allocating Video and Display advertising inventory for NBCU/Versant Digital Portfolio across all platforms using several tools, including ad server forecasting (FreeWheel & Google Ad Manager) and internal forecasting tools
Collaborate with National Sales Planners on inventory avails with final sign off on media plans, across various deal and targeting types, such as Demo Guaranteed, Advanced Audience, contextual and AI-driven targeting
Review & approve insertion orders and modifications through order management system and effectively communicate any discrepancies or needed edits with Planning team
Execute data-focused/audience-driven requests and support our Programmatic Guaranteed business
Focus on understanding technology, ad servers, data & reporting tools/analytics needed for day-to-day tasks
Responsible for keeping current processes documented and accurate
Liaise with numerous internal departments such as: Planning, Sales, Operations, Distribution, Product Planning, Technology, Research, Data Insights and Marketing
QA and maintain inventory tools and systems
Assist management, colleagues and other teams with risk, inventory analysis, site pacing, and Ad Hoc reports as needed
Work with Ops and Planning to optimize yield & provide input and solutions to address campaigns at risk
Maintain forecasting and reporting tools to allow Sales & Planning to provide superior customer service
Along with team and management, analyze and understand inventory levers and patterns to refine Excel-based methodologies for forecasting all types of ad inventory
Qualification
Required
Bachelor's Degree or equivalent experience
1-year online media experience; including internship experience. Ad Operations/Inventory Management background strongly desired
Proficiency with MS Excel (including pivot tables – role is Excel heavy)
Strong work ethic
Ability to learn quickly and work independently
Extensive problem-solving skills; strong analytical approach and mindset
Demonstrated ability to thrive in a fast-paced environment while managing multiple projects and tight deadlines
Detail-oriented and organized
Self-motivated and resourceful
Ability to effectively communicate and interact with all levels in the organization, both written and verbally
Attraction & quick adaptation to ever-changing digital landscape
Knowledge of financial and operational principles specifically related to digital ad sales
Knowledge of ad-serving systems (Google Ad Manager, Freewheel, Operative One or other OMS)
Proficiency in MS Word, Outlook and PowerPoint
Preferred
Knowledge of the digital media business, especially video advertising
Fluency in the language of digital media and online measurement: impressions, CTR, CPMs, eCPMs, uniques, page views, visits, demo comps, etc
A strong ability to perform independently and proactively while working in a team environment
Highly organized with strong attention to detail
Strong interpersonal and communication skills/team oriented
Strong computer skills, especially in Excel, Power Point, and Word
Ad Serving software (Freewheel, GAM, Operative-1) and tracking knowledge a plus
Strong analytical thinking paired with creative problem-solving abilities
Embraces change and proven ability to thrive in a dynamic, fast evolving environment
Passion for digital advertising; high energy and teamwork mentality a must
Benefits
Medical, dental and vision insurance
401(k)
Paid leave
Tuition reimbursement
A variety of other discounts and perks
Company
DreamWorks Animation
DreamWorks Animation SKG, Inc. engages in the development, production, and exploitation of animated films and associated characters
1001-5000 employees
Funding
Current Stage
Public CompanyTotal Funding
$15M2016-04-28Acquired
2015-02-12Post Ipo Equity· $15M
2004-10-28IPO
Leadership Team
Kate Swanborg
SVP, Technology Communications and Strategic Alliances
Shabrayia Cleaver
Associate Producer / Producer (Feature/Short)
Recent News
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2025-12-09
2025-11-05
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