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Spark Foundry · 1 day ago

Senior Analyst, Data & Platforms

Seattle, WA

Full-time

Onsite

Mid, Senior Level

$72K/yr - $105K/yr

2+ years exp

Spark Foundry is a global media agency focused on enhancing brand engagement through innovative media strategies. The Senior Analyst, Data & Platforms role is designed for individuals looking to advance in data-driven digital marketing, involving data strategy discussions, onboarding, and insights for clients while collaborating with internal teams.

AdvertisingMarketing

H1B Sponsor Likely

Responsibilities

Work with data and adtech partners and manage day-to-day onboarding of client data

Manage 1P and 3P data enablement; and match rate tracking, audience distributions, billing tracking

Leverage audience data to assess, diagnose, and prescribe campaign optimizations to exceed client expectations

Extract insights from audience data and effectively communicate to clients in relation to their goals and objectives; share results from audience analytics reports with clients when available

Actively attend training sessions with various vendors and inquire about data and platform capabilities

Develop and present Audience and Data 101 presentations to clients

Assist in the development of client-facing materials, including data presentations and audience performance reports

Develop a strong overall understanding of the client’s business objective and demonstrate through campaign results how data targeting can help them achieve their business goals

Participate in team meetings and knowledge sessions to share new strategies for targeting campaigns and to provide feedback on platform and data performance sessions with various vendors and inquire about data and platform capabilities

Manages with direction from manager and associate director

Does not have input into client business-related decisions

Interaction with client, begin ownership of client communication or relationship (except when no manager is present)

Oversight of Analysts (where applicable), but not accountable

Qualification

Digital advertising experienceThird-party ad serving platformsDSPsCDPsWeb analytics toolsIdentity Solution toolsAnalytical skillsTechnical know-howCustomer acquisition goalsStrategic thinking

Required

2+ years prior digital advertising experience in a client-services capacity

Strong understanding of third-party ad serving platforms (display, video, mobile)

Strong understanding of Online Display, Video and Mobile campaigns, as well as knowledge of Ad Tech platforms

Strong understanding and experience with DSPs, CDPs, 3rd Party data, pixels and Ad Servers

Familiarity with customer acquisition goals and optimizing to CPA, CTR, Completion Rate, etc

Strong analytical skills, technical know-how, and strategic thinking

Understand Web analytics tools (e.g., Google Analytics)

Understand Identity Solution tools (eg. Epsilon, Liveramp, Neustar)

Understand of CDP (eg. Salesforce, Adobe, Treasure Data)

Benefits

Medical coverage

Dental

Vision

Disability

401K

Parental and family care leave

Family forming assistance

Tuition reimbursement

Flexible time off

Company

Spark Foundry

Glassdoor3.9

Spark Foundry is one of six global media agency brands within Publicis Media.

Founded in 2016

New York, New York, USA

1001-5000 employees

http://www.sparkfoundryww.com/

H1B Sponsorship

Spark Foundry has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (79)

2024 (30)

2023 (8)

2022 (3)

2021 (5)

2020 (3)