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Albertsons Companies · 5 days ago

Senior Product Manager

Pleasanton, CA

Full-time

Onsite

Senior Level

$145K/yr - $188K/yr

5+ years exp

Albertsons Companies is seeking a Senior Product Manager to join their innovative Albertsons Media Collective team. In this role, you will lead the development of audience segmentation tools and collaborate with various teams to enhance targeting and personalization in advertising solutions.

Food and BeverageFood DeliveryMeat and PoultryRetail

Hiring Manager

Marcy Gutierrez

Responsibilities

Design and launch audience segmentation tools leveraging first-party and partner data

Partner with our ad sales team, engineering and data science to produce the data requirements and build durable, privacy-compliant targeting and segmentation capabilities

Work with Engineering, Data Science, Analytics teams to launch ML-based audience segments

Integrate experimentation into product launches and advertiser workflows

Develop propensity-to-buy scoring models to improve targeting and personalization

Collaborate with analytics teams to leverage behavioral and transactional data for predictive insights

Qualification

Product managementCustomer data expertiseMachine learningPredictive analyticsData governanceAnalytical skillsGrowth hacker mindsetCommunicationCollaboration

Required

5 to 8 years of experience in product management, leading ad-supported media experiences within the tech, retail, entertainment, or social media industries

Expert understanding of customer identity and customer data in advertising – browser cookies, mobile device identifiers, identity graph, 3rd party identity solutions, privacy compliance, data governance

Expert understanding of machine learning, predictive analytics and optimization

Proven ability to develop vision, strategies, and foster collaborative relationships within complex, matrixed organizations

Analytical and wired to consume large amounts of data and insights

Passionate technologist with a brilliant growth hacker mindset and business acumen

Strong communication, storytelling, and presentation skills

Equal obsession for customer challenges and engineering complexities

Bachelor's or Master's degree in marketing, Computer Science, Engineering, or a related field