Recruiting from Scratch · 2 days ago
Product Marketing Manager
Santa Clara, CA
Full-time
Onsite
Senior Level
$160K/yr - $220K/yr
5+ years expRecruiting from Scratch is a specialized talent firm that helps companies build exceptional teams. They are seeking a Product Marketing Manager to develop product positioning, lead product launches, and create sales enablement materials for a fast-growing AI company focused on Digital Twin technology.
Staffing Agency
Hiring Manager
Maia Payne
Responsibilities
Develop clear, compelling product positioning and messaging that articulate the value of a deeply technical AI/ML platform
Lead end-to-end product launches, including messaging, enablement, and external announcement strategy
Translate complex technical capabilities into customer-friendly benefits and market-ready narratives
Build and maintain sales enablement materials—pitch decks, one-pagers, case studies, battlecards, and more
Conduct competitive and market landscape analysis to inform go-to-market strategy
Work cross-functionally with product, engineering, and customer teams to refine messaging based on real feedback
Produce thought leadership content such as blog posts, whitepapers, webinars, and industry insights
Establish repeatable GTM processes, playbooks, and workflows as the company scales
Qualification
Required
5+ years of product marketing experience within AI/ML, SaaS, enterprise software, or a technical B2B environment
Demonstrated ability to turn complex technical concepts into simple, compelling messaging
Experience supporting or leading full product launches and GTM strategy
Strong storytelling skills—clear, concise, and persuasive written and verbal communication
Background in market research, competitive analysis, and positioning strategy
Successful track record working in early-stage or 0→1 product environments
Familiarity with CRM or automation tools (e.g., Salesforce, HubSpot, Marketo, Mailchimp)
Preferred
Experience working closely with AI/ML teams or marketing highly technical enterprise solutions
Prior work developing thought-leadership content or representing a brand externally
Ability to collaborate closely with founders and executives in a high-velocity environment
Experience building GTM processes from scratch
Benefits
Meaningful early-stage equity.
High ownership in a foundational role shaping company narrative, positioning, and GTM strategy.
Ability to directly influence how enterprises adopt next-generation AI products.
Fast-paced team environment with significant autonomy and impact.
Mission-driven company building the future of enterprise intelligence.
Company
Recruiting from Scratch
A recruiting agency working with technology companies to help them hire software engineers, data roles, product managers, and hardware.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Will Sanders
Founder / CEO
Tom Callahan
Managing Partner, Retained Executive Search
Recent News
Company data provided by crunchbase