Apply on Employer Site

Array Labs · 1 day ago

Head of Marketing

Palo Alto, CA

Full-time

Hybrid

Director/Executive

$200K/yr - $300K/yr

7+ years exp

Array Labs is a fast-moving startup developing advanced radar satellites to help organizations better understand, monitor, and manage change in the physical world. As the very first marketing hire, you will play a central role in translating technical systems and concepts into compelling narratives and will be instrumental in engaging a diverse target audience ranging from Fortune 500 customers to policymakers.

Manufacturing

No H1B

U.S. Citizen Only

Responsibilities

Define and execute Array Labs' brand strategy, narrative development, and positioning across Physical AI, Infrastructure, Industrial, and Government/Defense markets

Develop GTM and channel strategies in partnership with CBO & Head of BD, helping to define the optimal mix of direct, partner, and channel strategies

Execute integrated campaigns that drive awareness, pipeline generation, and customer acquisition

Build and lead a nimble, agile, and high-performing marketing team; establish processes and KPIs that enable rapid execution and continuous improvement

Work with Design to activate and scale operations, including product marketing, talent brand, demand generation, content strategy, and communications

Lead editorial initiatives, executive visibility programs, and media relations to establish Array as category leader in key markets

Assist with the creation of sales enablement materials, customer success stories, and technical content that serve our key strategic constituencies

Manage marketing budget with disciplined ROI tracking; forecast marketing's contribution to pipeline and revenue growth

Work closely with sales, product, and BD teams to align marketing strategy with commercial priorities and strategic initiatives

Qualification

Integrated marketing strategiesBrand strategy developmentMarketing leadership experienceCreative media experienceProduct marketingCommunication skillsTeam buildingStorytellingFast-paced environment adaptability

Required

7-10 years of consumer, B2G, or B2B marketing leadership experience, with at least 3+ years in a director-level role or equivalent leadership position

Proven ability to develop and execute integrated marketing strategies that drive brand awareness and revenue growth in complex markets

Exceptional communication and presentation skills; ability to simplify complex technology and communicate clearly to diverse audiences (technical and non-technical)

Thrives in fast-paced, high-growth environments with changing priorities

Comfortable balancing strategic vision with hands-on tactical execution

To conform to U.S. Government space technology export regulations, including the International Traffic in Arms Regulations (ITAR) you must be a U.S. citizen, lawful permanent resident of the U.S., protected individual as defined by 8 U.S.C. 1324b(a)(3), or eligible to obtain the required authorizations from the U.S. Department of State