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VaynerMedia · 1 day ago

Director, Analytics

Los Angeles, CA

Full-time

Hybrid

Director/Executive

$145K/yr - $185K/yr

7+ years exp

VaynerMedia is a global integrated creative and media agency, seeking a Director of Analytics to develop a team of data analysts driving insights for business success. The role involves collaborating with clients and internal teams to create analytics frameworks and measurement plans, ensuring insights lead to impactful decisions.

ConsultingSocial Media

H1B Sponsor Likely

Responsibilities

Collaborate cross-functionally with senior leaders across media, strategy, and creative teams to drive innovation, insights, and holistic data partnerships that fuel growth across multiple accounts

Serve as a trusted advisor to clients by developing analytics frameworks, measurement plans, and success metrics that align with business objectives while continuously identifying new measurement opportunities in partnership with internal and external stakeholders

Guide clients in evolving their success measures, leveraging first-party data and predictive modeling to build a structured maturity model for long-term business growth

Define and drive the analytics agenda in alignment with business objectives, ensuring measurement frameworks evolve with industry advancements

Oversee reporting, dashboards, and modeling deliverables to ensure accuracy, timeliness, and actionable insights for clients

Lead the development of measurement frameworks—including Marketing Mix Modeling (MMM), Multi-Touch Attribution (MTA), and closed-loop attribution solutions—to ensure alignment with client objectives

Leverage first-party data to enhance audience targeting and media effectiveness, partnering with technical teams on data orchestration and quality assurance

Lead high-stakes presentations and discussions with senior stakeholders, translating complex data into compelling narratives

Support new business development efforts to drive the growth of VaynerMedia's Analytics practice

Lead and develop a team of analytics professionals, providing mentorship and strategic guidance to drive executional excellence

Foster a collaborative, growth-oriented team environment, coaching analysts on technical skills, measurement frameworks, and industry best practices while empowering them to take ownership of key initiatives

Qualification

Digital marketing analyticsMeasurement frameworksData visualization toolsPythonSQLClient communicationsTeam leadershipStorytelling capabilities

Required

7-10 years experience in digital marketing analytics, preferably with a media focus and specifically an in-depth understanding of paid and organic social media

Deep understanding of digital media channels, measurement methodologies, and performance marketing

Experience with campaign analyses working within digital platforms including Google Ads, DV360, Facebook, Amazon, TikTok, Twitter, SnapChat

Experience working with analytics, attribution, and measurement systems such as Google Analytics, Nielsen, IRI, Millward Brown, Oracle

Strong storytelling capabilities and significant experience with data visualization tools such as Tableau or equivalent

Experience in leading and managing a team of analysts across one or more accounts

Significant experience in client communications, including presentation, brainstorming, and thought leadership

Experience with retail media, omnichannel attribution, performance marketing, and/or closed-loop attribution

Experience with Python & SQL

Advanced skills in Excel including pivot tables, V-Lookups, and macros

Benefits

Employer-sponsored 401k with match

Medical, Dental, and vision coverage

Unlimited PTO

Caregiver (Parental) Leave

Health and Wellness benefits

Company

VaynerMedia

Glassdoor3.6

VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results.

Founded in 2009

New York, New York, USA

1001-5000 employees

http://vaynermedia.com

H1B Sponsorship

VaynerMedia has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2025 (5)

2024 (3)

2023 (5)

2022 (6)

2021 (1)

2020 (2)