Crisp · 6 days ago
Vice President of Marketing
Crisp is a leading company in legal marketing and business coaching, aiming to help law firms significantly increase their revenue. The Vice President of Marketing will lead the marketing department, develop integrated strategies, and foster a collaborative culture to achieve business goals.
Professional Training & Coaching
Responsibilities
Develop and own the integrated marketing strategy that unifies brand-building initiatives with revenue-generating go-to-market programs
Lead, coach, and manage the marketing department, including hiring, developing leaders, and structuring teams to maximize high-performer potential
Implement agile methodologies with short, focused cycles to resolve operational breakdowns, empower team ownership, foster continuous improvement, and accelerate project delivery
Break down departmental silos by leading candid performance discussions, eliminating decision-making bottlenecks, and establishing standards of accountability and collaboration
Act as the final authority on marketing matters, including organizational structure, resource allocation, and strategic direction to remove barriers and enable execution
Dramatically elevate the quality and consistency of creative output through structured training and development, strategic hiring, and setting and enforcing higher standards across all marketing teams
Develop and track comprehensive KPIs that measure marketing's impact on business goals, delivering regular data-driven reports to executive leadership
Foster a culture of high accountability and collaboration by managing diverse personalities, resolving conflicts, and promoting clear goals and direction for the department and individual teams
Qualification
Required
8-10+ years of integrated marketing leadership experience, managing multi-disciplinary teams across creative, brand, performance marketing, and operations to unify functions and deliver results
A demonstrated history of leading teams through significant cultural and operational change, with specific examples of managing resistance and earning trust
You have extensive, hands-on experience in a creative role and transitioned into marketing leadership, building credibility to bridge gaps between creative and performance teams
Experience designing and implementing a marketing department's operational infrastructure from scratch, optimizing workflows and systems for efficiency
Demonstrated success hiring, managing, and developing other leaders, including building out a department's management layer to support scaling
Experience integrating teams and breaking organizational silos, creating collaborative cultures that resolve interpersonal dynamics and align on shared objectives
Proven ability to resolve conflict and lead difficult conversations with a firm, direct, and diplomatic approach
Thrives in fast-growing startup environments, scaling marketing efforts while balancing speed, quality, and resource efficiency
Benefits
100% Company Paid Health/Vision/Dental.
4% 401K Match.
Generous Paid Time Off.
Paid Parental Leave for New Parents.
Paid Relocation for Non-Local Candidates.