North Star Network · 2 weeks ago
French Content Writer - Western Europe Business Unit
North Star Network is a global sports and betting media group that connects sports fans and bettors across 30+ countries. They are seeking a Content Writer to create engaging, SEO-optimized content for their Western Europe Business Unit, collaborating with various teams to ensure high-quality articles that resonate with audiences.
Media Production
Responsibilities
Content Creation
Write original, high-quality articles following provided briefs, tone, and structure
Adapt your style to match different markets, audiences, and brands
Ensure factual accuracy, clarity, and a consistent, engaging tone
Meet content volume and deadline expectations while maintaining top editorial quality
Research relevant topics, trends, and operators to ensure up-to-date and reliable information
Bring first-hand experience and in-depth expertise where applicable
SEO Integration
Apply SEO best practices (keywords, internal linking, meta tags, structured formatting)
Optimize content for visibility, engagement, and conversion
Collaborate with SEO and content teams to update and improve existing content
Monitor article performance and use feedback to refine writing and targeting
Review and refresh older content to maintain relevance and authority
Collaboration & Feedback
Work closely with Editors and Content Managers to refine drafts and integrate feedback
Maintain consistent tone and quality across brands and markets
Participate in content workshops and reviews to continuously improve
Communicate proactively about progress, challenges, and content ideas
Compliance & Quality
Ensure all content complies with editorial, brand, and regulatory standards — particularly for iGaming and sports-related topics
Maintain accuracy and neutrality when covering operators, games, or predictions
Proofread your own work to minimize revisions
Stay informed on market regulations, trends, and audience expectations
Qualification
Required
Native or fluent English and French speaker
Significant experience as a Content Writer, Journalist, or SEO Copywriter — ideally in sports, iGaming, or related digital media fields
Strong understanding of SEO fundamentals and digital publishing
Excellent research, writing, and editing skills
Ability to work independently while managing multiple deadlines
Detail-oriented, creative, and passionate about delivering high-quality content
Preferred
Familiarity with content management systems (e.g., WordPress)
Benefits
100% remote work possible.
Career development opportunities in a fast-growing global company.
A culture of autonomy, ownership, and innovation.
Company
North Star Network
North Star Network is a digital media group, specialised in covering sports and gaming on a global scale.
Funding
Current Stage
Growth StageCompany data provided by crunchbase