Apply on Employer Site

Swiftly, Inc. · 1 week ago

Senior Account-Based Marketing Manager

United States

Full-time

Remote

Senior Level

$100K/yr - $150K/yr

6+ years exp

Swiftly, Inc. is on a mission to help cities move more efficiently through their leading transit data platform. The Senior Account-Based Marketing Manager will be responsible for driving growth by creating targeted marketing programs for strategic accounts, enhancing pipeline and revenue through tailored campaigns and a robust paid media strategy.

AnalyticsBig DataInternetPublic TransportationReal TimeSmart CitiesSoftwareTransportation

Growth Opportunities

No H1B

Responsibilities

Own and drive Swiftly’s ABM strategy — build and scale Swiftly’s ABM program, expanding from 10 to 50+ strategic accounts and directly influencing pipeline and revenue growth

Partner closely with Sales and Customer Success by shaping joint account strategies that unlock pipeline growth, accelerate expansion, and strengthen customer partnerships. You’ll ensure ABM efforts align with business priorities and growth targets

Lead the creation and execution of high-impact, multi-channel campaigns that deliver personalized engagement, resonate with executive decision-makers, and influence key opportunities

Develop scalable messaging frameworks, content strategies, and toolkits that enable global teams to deliver personalized, consistent, and impactful ABM campaigns

Increase market awareness by owning our paid media strategy across LinkedIn, Google Ads, and industry partnerships, ensuring our brand stands out with the buyers who matter most

Own the strategy and evolution of our ABM tech stack, ensuring we can effectively scale programs by integrating new tools that enhance measurement, targeting, and impact reporting

Build reporting frameworks to measure success-tracking campaign performance, pipeline creation, conversion velocity, and influenced revenue

Champion ABM across the organization, embedding best practices, educating stakeholders, and driving alignment across functions

Qualification

Account-Based MarketingPaid Media StrategyB2B Marketing ExperienceCampaign ExecutionData AnalysisPublic Transit PassionGovernment Marketing ExperienceABM Platforms FamiliarityCollaboration

Required

6–8+ years of experience in B2B marketing, with at least 3 years in account-based marketing or a closely related role

Proven track record of building and scaling ABM programs that drive measurable pipeline, expansion, and customer adoption

Strong experience with paid media strategy and execution (LinkedIn, Google Ads, industry publications), ideally in a B2B or enterprise environment

Strong knowledge of account segmentation, targeting, and personalization strategies

Highly cross-functional and collaborative; you thrive on partnering with Sales, Customer Success, and Marketing to align on goals and deliver impact

Analytical mindset with experience using data and tech stacks to measure ABM performance, optimize campaigns, and demonstrate ROI

Passion for public transit and mission-driven work

Preferred

Experience marketing to government or public sector agencies

Familiarity with transit, mobility, or transportation-related industries

Hands-on experience with ABM platforms and tools

Benefits

Competitive salary

Equity compensation for every employee

Medical, Dental and Vision

Retirement with Employer Match

Flexible Spending Account (FSA)

Home office setup reimbursement

Monthly cell/internet reimbursement

Monthly "Be Well" stipend

Flexible PTO with a recommended minimum

Flexible work environment

16 paid holidays, including holidays in months without US national holidays

8 fully paid weeks of leave for child birth/adoption

Company

Swiftly, Inc.

Swiftly is the leading transit data platform for agencies to share real-time passenger information, manage day-to-day operations, and improve service performance.

Founded in 2014

San Francisco, California, USA

51-200 employees