Infomatics Corp ยท 2 days ago
Channel Manager
United States
Full-time
Remote
Senior Level
5+ years expInfomatics Corp is seeking a Channel Manager to join their Marketing Technologies team. This technical role involves managing B2C customer acquisition channels and orchestrating the complete customer journey from initial contact to successful provisioning on their fiber network.
ConsultingInformation TechnologySoftware
Responsibilities
Partner with the Marketing team to design high-converting campaigns and promotional offers. Ensure the 'Business Voice' (revenue goals and ROI) is reflected in every marketing spend
Act as the primary liaison with the IT and Product teams to ensure our sales tools, website funnels, and CRM systems are optimized for a frictionless customer sign-up experience
Translate technical limitations into business strategies and marketing opportunities into technical requirements
Develop and execute channel-specific strategies (e.g., Digital, Direct Mail, Retail, or Local Events) to meet aggressive subscriber growth targets
Monitor the B2C competitive landscape in the ISP space to adjust pricing, messaging, and channel tactics in real-time
Analyze customer acquisition costs (CAC) and lifetime value (LTV) to optimize channel performance
Manage the 'Lead-to-Order' flow, identifying bottlenecks in the technology stack that prevent customers from completing purchases
Collaborate with field operations to ensure that sales volume aligns with fiber build-out schedules and installation capacity
Provide regular reporting to executive leadership on channel health, conversion rates, and churn risks
Qualification
Required
5+ years in B2C channel management, marketing, or business development
Experience in Telecommunications, ISP, or SaaS is highly preferred
You don't need to code, but you must understand how APIs, CRMs (Salesforce), and web analytics (Google Analytics) interact to drive a sales funnel
Proficiency in Excel and BI tools (Tableau/PowerBI)
Proven ability to lead 'triad' meetings between technical engineers, creative marketers, and business stakeholders
Ability to simplify complex technical hurdles for a business audience and clearly articulate business goals to a technical team
Preferred
Experience in Telecommunications, ISP, or SaaS is highly preferred
Company
Infomatics Corp
With a distinguished client list that includes Fortune 500 companies, we work hard to keep Infomatics at the forefront in the ever-changing IT landscape, retooling our workforce and hiring the brightest minds from across the globe.
51-200 employees
H1B Sponsorship
Infomatics Corp has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (49)
2024 (39)
2023 (111)
2022 (216)
2021 (180)
2020 (144)
Funding
Current Stage
Growth StageCompany data provided by crunchbase