Task Force Tips · 3 days ago
Digital Marketing Operations Specialist
Greater Chicago Area
Full-time
Onsite
Mid Level
3+ years expTask Force Tips, LLC. is an established manufacturer of firefighting equipment based in Valparaiso, IN. They are seeking a Digital Marketing Operations Specialist to optimize their core digital systems that support revenue generation, focusing on hands-on execution and understanding the broader business impact of these systems.
ManufacturingPublic Safety
Hiring Manager
Max Helmer
Responsibilities
Act as a primary owner of TFT’s WordPress environment
Build and maintain pages using WordPress and Elementor, ensuring performance, visual quality, and conversion effectiveness
Manage and maintain a complex plugin and theme ecosystem
Safely implement updates, patches, and new functionality
Troubleshoot issues across plugins, themes, hosting, and integrations
Improve product data structure, imagery, and on-page performance
Balance technical execution, visual quality, and conversion performance
Leverage AI and emerging technologies to accelerate development, troubleshooting, and optimization while applying sound judgment
Support backend ecommerce administration
Help resolve order, tax, shipping, and tracking issues
Support purchase orders and fulfillment updates
Reduce friction and errors in the buying experience
Assist with process improvements and future automation efforts
Act as a day-to-day operational owner of HubSpot
Build, maintain, and optimize workflows, sequences, and automations
Support custom objects, data structure, and reporting
Diagnose funnel performance issues and data gaps
Support product guides, email campaigns, and lifecycle automation
Ensure data integrity and alignment with sales and marketing goals
Support customer intelligence tools such as call tracking or analytics platforms
Help translate customer interaction data into usable insights
Ensure tools and integrations align with the broader customer experience
Support execution of product pages, landing pages, and campaign assets
Assist with email execution and deployment
Maintain and update core content and resource pages as needed
Comfortable working within WordPress settings, files, and staging environments
Able to diagnose issues across CMS, ecommerce, CRM, and third-party tools
Understands how data flows between WordPress, WooCommerce, HubSpot, and related systems
Communicates effectively with developers, vendors, and internal stakeholders
Prioritizes system stability, security, and performance
Qualification
Required
3 to 5 years of experience in digital marketing operations or web-focused marketing roles
Strong hands-on WordPress experience in a production environment required
Experience building and maintaining pages using Elementor or similar WordPress page builders
WooCommerce experience a plus
Working knowledge of HTML, CSS, PHP, and JavaScript a plus
Experience supporting or owning a CRM; HubSpot preferred
Demonstrated curiosity and comfort adopting new tools and technologies, including AI, to improve workflows and efficiency
Comfortable operating in partially built systems and evolving processes
Must hold a valid driver's license and demonstrate a safe driving record
Ability to occasionally work extended hours and travel as needed
Benefits
Medical/Vision/Dental Insurance (Effective on the 1st of the month after hire)
Paid Maternity/Paternity Leave
Short and Long-Term Disability
Life Insurance
Vacation & PTO Days
Employee Assistance Program
10 Paid Holidays
401K plan and Profit-Sharing Plan
Monthly Bonus
Employee Recognition Program “We appreciate our ALL STARS”
Employee Health Clinic
On-site Fitness Center
Tuition Assistance
And more!
Company
Task Force Tips
Task Force Tips specializes in public safety also designs and manufactures metal valves, water supply and pipe fitting products.
201-500 employees
Funding
Current Stage
Growth StageRecent News
2022-06-09
Company data provided by crunchbase