Corza Medical · 1 day ago
Sr Manager, Upstream Marketing, Wound Closure
United States
Full-time
Remote
Senior Level
$150K/yr - $190K/yr
7+ years expCorza Medical is dedicated to championing surgical providers with exceptional products and services. As a Senior Manager of Global Upstream Marketing, you will lead the strategy and development of the wound closure portfolio, collaborating with various teams to bring innovative solutions to market while ensuring alignment with clinical needs and market trends.
MedicalMedical Device
Responsibilities
Lead the development of global upstream strategy, including long-term portfolio vision, product roadmap, and line-extension strategy for the wound closure business
Identify unmet customer needs, emerging clinical trends, and competitive threats through VOC, KOL partnerships, and market research
Build robust business cases for new product development (NPD), including market sizing, financial modeling, value proposition definition, and commercialization assumptions
Own strategic inputs into the ACE/PDP process, ensuring upstream deliverables (MRD, PRD, claims strategy, risk assessments, etc.) meet cross-functional requirements
Partner with R&D to define product requirements, evaluate prototypes, and ensure technologies meet targeted clinical and economic needs
Drive lifecycle management activities including SKU rationalization, value engineering, and product enhancement initiatives
Serve as the internal expert on global market trends, competitive offerings, and clinical drivers across key surgical specialties
Conduct advisory boards, surgeon interviews, field-shadowing, and market research to inform upstream strategy and NPD prioritization
Maintain competitive claims assessments and define clinical and economic value propositions for new innovations
Translate insights into opportunity identification, positioning frameworks, and product development recommendations
Act as upstream lead for global cross-functional product teams, ensuring alignment with R&D, Clinical, RA/QA, Supply Chain, Finance, and regional commercial leaders
Drive cross-functional decision-making, ensuring upstream milestones are met across program timelines
Collaborate with RA/QA on claims strategy, regulatory pathways, and risk/benefit assessments
Partner with Supply Chain and Operations to assess feasibility, cost structure, manufacturing readiness, and long-term scalability
Support Clinical in designing evidence-generation strategies that strengthen clinical claims and market positioning
Provide strategic input and early commercialization guidance to downstream teams to ensure successful launch planning and market adoption
Define segmentation, targeting, and positioning frameworks for new products
Align global regions (US, EMEA, China) around unified value propositions and commercial readiness requirements
Ensure upstream insights inform pricing strategy, forecast models, and launch sequencing
Build strong relationships with KOLs, clinical advisors, and early adopters to support NPD, claims development, and product evaluation
Lead surgeon labs, prototype evaluations, and field trials to validate product concepts and gather clinical evidence
Integrate clinical feedback into iterative product development and global strategy
Qualification
Required
Bachelor's degree in Marketing, Business, Engineering, Life Sciences, or related field; MBA preferred
7+ years of experience in upstream or strategic product marketing within medical devices or healthcare
Strong understanding of surgical workflows, wound closure technologies, and clinical evaluation processes
Demonstrated ability to lead cross-functional teams and influence without authority
Proven track record of developing business cases, leading NPD programs, and shaping portfolio strategy
Strong analytical, financial modeling, and strategic thinking skills
Excellent communication and presentation capabilities with both technical and commercial audiences
Ability to manage complex projects and competing priorities in a fast-paced environment
Willingness to travel globally up to 30% for customer research, advisory boards, field visits, and cross-functional meetings
Benefits
Medical
401K
Vacation and sick time
Paternal leave
Other benefits
Company
Corza Medical
Corza Medical is a provider of surgical medical devices.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Gregory Lucier
Executive Chairman and CEO
Recent News
Corza Medical Inc.
2025-11-07
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