Do it Best · 2 days ago
Loyalty Programs Manager
Do it Best is a member-owned hardware, lumber, and building materials co-op in the home improvement industry. The Loyalty Programs Manager will lead the loyalty program strategy and ensure its successful implementation across various marketing channels and promotions.
Wholesale
Responsibilities
Lead loyalty program strategy
Lead loyalty program roadmap and continuous improvement
Lead the Go to Market (GTM) content for loyalty program execute at retail
Own loyalty program vendor partnerships
Lead loyalty marketing team to ensure ongoing day-to-day operational success
Establish KPIs and measurement strategy for branded loyalty program
Track member/retailer (store level) ROI to ensure positive to promote retention and grow of the program
Review P&L to ensure loyalty programs drive revenue for the company
Partner with analytics team on consumer segmentation and action plans
Meet with loyalty team and marketing partners to review processes, vendors and functionality regularly for continuous improvement
Partner with marketing counterparts to ensure Rewards messaging is incorporated into other channels (brand, circulars, digital, ecomm, etc.)
Drive continuous improvement initiatives around loyalty processes and functionality to support our members and retailers AND drive program ROI
Qualification
Required
Bachelor's degree in related field (marketing, advertising, communications, merchandising, etc.) or equivalent work experience
7+ years of recent management of loyalty programs in retail
Significant experience in executing rewards programs at retail in a digital environment with, but not limited to, functionality on an Ecommerce platform and mobile application along with communication execution through mobile push, SMS, online, POS, digital display, social, email, etc
Proficient in Microsoft Office tools (Outlook, Word, Excel, Powerpoint)
5+ years' experience managing teams
Experience managing vendor partners
Experience working with and managing cross-functional teams
Detail orientated
Mastery of time management and project management
Able to effectively action based on data and analytics
Excellent written and verbal communication skills
Strong presentation skills
Ability to work with members/retailers as needed to support questions, feedback, etc
Preferred
Working in an organization with multiple brands
Having both retail and wholesale experience
Working in a franchise or co-op model
Benefits
Full insurance benefits package including Medical, Dental, & Vision
Paid time off to foster work/life balance
Profit sharing
Bonus Pay opportunities
Retirement funding opportunities
Education reimbursement
Health club reimbursement
Career advancement opportunities
Company
Do it Best
Based in Fort Wayne, Ind., we are the only U.S.-based, member-owned, comprehensive and fully integrated hardware, lumber and building materials buying cooperative in the home improvement industry.
Funding
Current Stage
Late StageRecent News
Digital Journal
2025-08-17
Springfield Business Journal
2025-02-13
Company data provided by crunchbase