Columbia Sportswear Company · 3 days ago
Digital Product Lead – Shopify
Carlsbad, California, United States of America
Full-time
Onsite
Senior Level, Lead/Staff
$126K/yr - $185K/yr
9+ years expColumbia Sportswear Company is committed to creating positive change through clothing and is seeking a Digital Product Lead for prAna's Shopify Plus ecosystem. The role involves defining the product roadmap, leading migration initiatives, and delivering digital experiences that align with the brand's values and corporate goals.
ApparelInnovation ManagementManufacturingOutdoorsRetailSporting GoodsSports
Responsibilities
Lead the successful migration of prAna’s eCommerce platform from Salesforce to Shopify Plus, ensuring minimal business disruption and data integrity
Own the end-to-end Shopify Plus product lifecycle, including roadmap definition, backlog management, and feature prioritization
Align prAna’s digital roadmap with broader corporate strategy to identify synergies and enhance consumer experience
Champion best practices in U.S. eCommerce compliance, data privacy, and accessibility standards
Drive the implementation of headless storefront experiences using Shopify’s Hydrogen & Oxygen framework, ensuring seamless integration and performance across channels
Partner with internal teams and agencies to optimize checkout, payments, merchandising, and personalization
Define KPIs and success metrics; continuously measure and iterate to improve engagement and conversion
Serve as the central liaison between business, design, engineering, and agency partners to deliver unified commerce experiences
Qualification
Required
9+ years of experience in digital commerce product management, including 4+ years with Shopify Plus
Proven experience leading Shopify migrations from legacy platforms
Strong knowledge of U.S. eCommerce laws, PCI DSS, ADA/WCAG standards
Experience managing multiple agencies and third-party partners
Familiarity with analytics tools (Adobe/Google Analytics) and CRO best practices
Preferred
Preferably, experience implementing Shopify POS for omnichannel retail
Benefits
401k plan plus a generous company match
Medical, dental, vision, life Insurance
Disability
Flexible spending accounts
Health savings account
An assortment of voluntary benefit offerings (accident, critical illness, hospital indemnity, and legal services)
EAP + which is free and confidential 24/7/365 counseling services
Extensive wellness benefits
Employee discounts
A generous time off program
Company
Columbia Sportswear Company
Based in Portland, Oregon, Columbia Sportswear Company (NASDAQ: COLM) is a global outdoor brand that crafts active lifestyle gear fortified with industry-leading technologies and tested in our backyard.
5001-10000 employees
H1B Sponsorship
Columbia Sportswear Company has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (9)
2024 (13)
2023 (10)
2022 (10)
2021 (7)
2020 (6)
Funding
Current Stage
Public CompanyTotal Funding
unknown1998-03-27IPO
Leadership Team
Jim Swanson
EVP Chief Financial Officer
Matthew Sutton
Senior Vice President, Head of Marketing
Recent News
Seattle TechFlash
2026-01-03
2025-12-03
Company data provided by crunchbase