Block Equity Group ยท 18 hours ago
Sales Marketing Manager
New York, NY
Contract
Onsite
Mid Level
$75K/yr - $80K/yr
3+ years expBlock Equity Group is a small-business financing company dedicated to helping businesses access the capital they need to grow. The Marketing CRM Manager will lead digital communications and CRM-driven marketing efforts to enhance the company's brand presence and support growth through strategic campaigns.
Financial ServicesFunding PlatformLendingVenture Capital
Hiring Manager
Sean S.
Responsibilities
Develop, manage, and optimize CRM campaigns (email marketing, SMS or other channels as needed)
Build and maintain a strong social media presence across appropriate platforms to boost brand visibility and customer engagement
Segment client and prospect audiences to tailor messaging, improve open/conversion rates, and support lead generation
Track and analyze campaign performance metrics; report insights and make recommendations to drive improvements
Help shape and maintain a consistent brand voice and identity across all communications
Qualification
Required
Minimum 3 years of CRM, email marketing, or digital marketing experience
Demonstrated experience managing social media accounts and creating content
Proficiency with CRM/marketing automation platforms (Outreach, HubSpot, Salesforce, or similar)
Strong analytical skills and ability to interpret campaign metrics to drive decision-making
Excellent copywriting, communication, and project management skills
Highly organized, detail-oriented, able to manage multiple campaigns and priorities
Comfortable working collaboratively across sales, operations, and leadership
Preferred
Experience in financial services, small business financing, or related industries is a plus (but not required)
Company
Block Equity Group
Block Equity Group offers financial services, focusing on business funding and SBA loans.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Michael Valdini
Chief Executive Officer
Company data provided by crunchbase