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McKinney · 21 hours ago

Strategy Director, Comms

New York, NY

Full-time

Hybrid

Director/Executive

$145K/yr - $165K/yr

7+ years exp

McKinney is a creative agency looking for a Strategy Director, Comms to shape their new communications planning practice within the strategy group. This role involves developing comprehensive communication strategies, managing client relationships, and contributing to new business development while mentoring junior team members.

Advertising

No H1B

Hiring Manager

Melissa Shaheen

Responsibilities

Develop and articulate comprehensive communication strategies that align with clients' business objectives and brand goals

Primarily responsible for development of integrated communication architectures, encompassing paid, owned, earned, and shared media, in partnership with other brand team members

Identify emerging communication trends and technologies, and translate them into actionable insights and strategic recommendations

Collaborate with cross-functional teams (creative, account management, data) and IAT/Cheil Agency Network partners to ensure seamless execution of communication strategies

Earn trust of clients, acting as an expert advisor on all communication-related matters

Present strategic recommendations and insights to clients in a clear, compelling, and persuasive manner

Work with account management and strategy team to identify and address client needs and challenges

Contribute to new business pitches and proposals, showcasing the agency's comms planning expertise

Help organize new business ideas to feel like true go-to-market plans

Over time, help bring comms thinking approaches to other members of the strategy team and help build a practice of comms at McKinney

Become a sought out partner to creative teams to further their ideas beyond the expected

Inspire and motivate the team to deliver exceptional work that exceeds client expectations

Stay abreast of the latest developments in communication planning, media, and technology

Qualification

Comms strategyCreative leadershipClient relationship managementMedia/platform acumenSystems thinkingInterpersonal savvyEfficient problem solvingPerseveranceStorytellingGrowth orientation

Required

7-9+ years of strategy work at a creative agency, with proven experience in comms strategy, and success at new business

Able to organize strategic ideas and marketing imperatives into clear frameworks to help guide creatives and clients alike

Has a clear creative point of view and the ability to evaluate work, make lateral connections between ideas, and provide pointed direction to make the creative better

Resourceful and nimble thinker, able to juggle multiple priorities across myriad projects and clients

Demonstrates high EQ and the ability to relate to all kinds of people—on the team and off, inside the agency and out

Has proven persuasive narrative, logic, and presentation skills

Can speak to a breadth of media, especially social media experience, including non-traditional and up & coming channels

Eager to learn from experiences—both wins and losses—and can speak to examples of how s/he has taken learnings from one experience into the next

Demonstrates resolve and resilience that can inspire the team at large