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IFS · 6 days ago

Field Industry Marketing Specialist

Itasca, IL

Full-time

Onsite

Entry, Mid Level

$65K/yr - $85K/yr

2+ years exp

IFS is a billion-dollar revenue company with a strong focus on AI technology and enterprise software solutions. They are seeking a Field Industry Marketing Specialist responsible for developing and executing marketing plans to drive sales and brand awareness in the North America market.

Artificial Intelligence (AI)Asset ManagementEnterprise Resource Planning (ERP)Enterprise SoftwareInformation TechnologySoftware

Growth Opportunities

Responsibilities

Develop, execute and measure a comprehensive marketing plan that ultimately drives awareness, sales leads and pipeline

Research new programs and ideas that will drive future success

Act as the marketing “go to” person for assigned industry/segment and manage activities across all stakeholders

Work in conjunction with the Business Development Manager and the Demand Generation Team to create and execute outstanding lead generation programs

Provide creative vision and project management skills in creating campaigns to encourage maximum sales activity. Work individually and with a team in creating, scheduling, and planning projects/campaigns

Develop campaigns to encourage maximum demand generation activity through marketing and sales tactics

Work individually and with marketing/sales teams in creating, scheduling, planning and executing projects/campaigns

Work in conjunction with other functional/industry areas to deliver campaigns/activities that drive increased brand awareness and pipeline

Project manage one-off campaigns / projects

Qualification

B2B marketingCampaign managementProject managementEnterprise software knowledgeBusiness acumenPowerPoint skillsOral communicationWritten communicationOrganization skillsAttention to detailSelf-motivationTeam collaboration

Required

Experience in B2B marketing most specifically in the area of business software applications

Previous campaign management experience a plus

2-3+ years of proven marketing experience

Ability to quickly become familiar with and communicate concepts regarding enterprise software

Strong project management skills, along with excellent oral and written communication skills

Strong PowerPoint creation and editing skills

Strong organization skills, attention to detail, and creative

Solid time and project management skills

Strong business acumen and analytical skills

Commitment to delivering high-quality work on time

Enthusiasm and self-motivation

A self-starter, strong work ethic, with personal initiative and drive

Ability to work independently without supervision and collaboratively with teams when needed

Ability to travel as needed; limited travel required

Preferred

Experience in any of the following industries would be a plus (not required): Manufacturing, Construction, Energy, Aerospace & Defense, or Field Service Management