VML HEALTH · 20 hours ago
Engagement Strategist
New York, NY
Full-time
Hybrid
Entry, Mid Level
$60/hr - $75/hr
2+ years expVML Health is a creative agency and consultancy that combines technology and creativity to deliver innovative solutions. They are seeking an Engagement Strategist for a global Pharma client to develop and implement strategies that enhance brand engagement and align with business goals across omni-channel media.
Marketing & Advertising
Hiring Manager
John Carney
Responsibilities
Under the Strategy Lead, support account leadership to translate our client’s vision into a roadmap that will achieve meaningful connections with target consumers that align with client goals
Dig in to data from a variety of sources: audience data, market data, cultural and social trends monitoring, products and services research, qualitative and quantitative methods, to support creative strategy recommendations, gain insights into target audiences and test ad concepts
Work with the analytics, creative and account management teams to ensure all client deliverables are flawlessly executed and on-strategy. Contribute intelligence analysis, KPIs, and program measurement to extract key observations and nuances that can inspire creative and lead to innovative, exciting solutions for our client’s business
Qualification
Required
2+ years in an engagement strategy role. (This is NOT a Creative Brand Strategy role)
Demonstrated understanding of Pharma client engagement strategies from an Advertising Agency, Marketing Agency or Management consulting POV
Strong familiarity and comfort with engagement strategy and related analytics and aligning strategies with business needs across all channels
A positive attitude and capacity for thinking above and beyond the client's initial ask
A self-starter approach and true sense of ownership regarding work at each point of delivery
A proven curiosity and willingness to dive deep into complex categories
Ability to juggle multiple priorities in order to meet deadlines. The ability to think on your feet and an eagerness to think outside the box
Ability to work autonomously while knowing when to engage the Strategy Lead and greater integrated team
Strong interpersonal communication skills; you will be face-to-face with clients and internal departments at their busiest moments
Technically proficient in presentation planning and development
Company
VML HEALTH
VML is a leading creative company that combines brand experience, customer experience, and commerce, to create connected brands that drive growth.
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Maureen Quattrocki
Chief Financial Officer
Mark McClendon
Chief Operating Officer, North America
Company data provided by crunchbase