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Hearst Magazines · 1 week ago

Data Analyst, Social Media & Video

New York, NY

Full-time

Hybrid

Entry, Mid Level

$66K/yr - $80K/yr

Hearst Magazines is a global media company that publishes nearly 200 magazine editions and 175 websites around the world. They are seeking a Social Media & Video Analyst to transform data into insights that drive strategy, monitor and analyze video content and social media traffic, and provide recommendations to enhance online engagement.

Media and EntertainmentPublishing

H1B Sponsor Likely

Responsibilities

Analyze social media performance metrics to identify audience trends, content preferences, and platform behaviors

Provide actionable insights and strategic recommendations to enhance social media and video content performance and ROI

Build and maintain clear, digestible dashboards and trackers to support editorial and leadership teams

Deliver regular reports on social and video performance, including engagement, growth, conversion, and content KPIs

Use analytics tools (e.g., Dash, ListenFirst, YouTube Analytics, Tubular) to track and benchmark performance

Conduct competitive audits to evaluate our presence against industry benchmarks and peers

Collaborate cross-functionally with editorial, audience, and marketing teams to provide data-driven content recommendations

Stay up-to-date on platform updates, social media trends, and video consumption habits to inform strategy

Qualification

Social Media AnalyticsData AnalysisVideo AnalyticsDashboard CreationOnline Marketing StrategiesCommunication SkillsCollaborative ApproachCritical ThinkingProblem-Solving Skills

Required

Experience as a Social Media Analyst, Data Analyst, or similar role in a media or digital environment

Proficiency in social media and video analytics tools (e.g., Facebook Insights, Dash, ListenFirst, YouTube Analytics, Tubular)

Strong analytical, critical thinking, and problem-solving skills

Ability to interpret large data sets and distill insights into clear narratives and visualizations

Knowledge of online marketing strategies, social platform best practices, and digital content ecosystems

Excellent verbal and written communication skills; experience presenting findings to stakeholders

Collaborative, curious, and detail-oriented approach to work

Benefits

Medical, dental, and vision insurance from Day 1

401(k) plan with a generous company match

Company

Hearst Magazines

Glassdoor3.6

Hearst Magazines is a Media Production house.

Founded in 2006

West New York, New Jersey, USA

1001-5000 employees

http://www.hearst.com/magazines

H1B Sponsorship

Hearst Magazines has a track record of offering H1B sponsorships. Please note that this does not guarantee sponsorship for this specific role. Below presents additional info for your reference. (Data Powered by US Department of Labor)

Distribution of Different Job Fields Receiving Sponsorship

Represents job field similar to this job

Trends of Total Sponsorships

2024 (1)

2023 (1)