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Holafly · 1 week ago

B2B Growth Strategist Specialist

United States

Full-time

Remote

Mid Level

Holafly is a high-growth scale-up revolutionising how businesses and travellers connect to the internet abroad. The B2B Growth Strategist Specialist will drive experimental acquisition strategies and optimize the customer funnel to enhance Holafly’s global market share and efficiency.

Tourism

Responsibilities

Spearhead channel discovery by testing and scaling non-traditional B2B platforms like Reddit Ads, Capterra, G2, Linkedin Ads and programmatic media

Maximize unit economics by relentlessly optimizing Cost Per Lead (CPL) and improving the LTV/CAC ratio across all paid efforts

Build a high-velocity testing framework to validate creatives, audiences, and landing pages through rigorous A/B experimentation

Architect digital nurturing loops and retargeting campaigns that move prospects seamlessly through the B2B decision-making journey

Design growth forecasts and performance dashboards that translate complex data sets into actionable scaling opportunities

Bridge the gap between marketing and tech to ensure flawless tracking, attribution, and implementation of new growth tools

Qualification

SaaS B2B experienceData analysis masteryMarketing tracking expertiseExperimental mindsetEnglish fluencySpanish fluencyAccount-based marketingSQL familiarityData visualization tools