Account Director, B2B Tech jobs in United States
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5WPR · 2 days ago

Account Director, B2B Tech

positionNew York, United States
timeFull-time
remoteHybrid
senioritySenior Level
date6+ years exp

5W Public Relations is looking for a dynamic Account Director to lead communications and strategy for innovative digital companies in the tech sector. This role involves managing multiple accounts, developing strategic communication plans, and maintaining relationships with influential media members.

B2BB2CConsumerDigital MarketingDigital MediaPublic Relations

Responsibilities

Manage daily workflow of multiple accounts while driving consistent media results; report status of accounts to Direct Supervisor
Develop, review and approve agendas, press releases, pitches, recaps and other materials; approve activity reports, clipbooks and other internal documents
Manage client expectations and assist clients in maximizing relationship with 5W
Develop and maintain relationships with influential members of the media in order to ensure placements
Develop strategic communication plans, including media opportunities, tactics, and timelines consistent with the overall PR strategy
Execute and advise on PR strategies and collaboratively develop strategic media plans
Lead client conference calls
Attend client interviews and all client events
Daily client interaction to update, report and discuss media relations
Conduct media training sessions with clients and junior staff
Provide guidance and leadership to junior-level staff on team issues, account workflow and general account issues
Participate in the development of materials for new business opportunities including timelines, proposals, business decks and case studies; assist in generating new business leads
Participate in brainstorming sessions to develop strategic/creative thinking for clients
Misc. research, duties and projects as required

Qualification

B2B Tech PR experienceClient relationsStrategic communication plansMedia relationsLeadership skillsWritten communicationVerbal communicationInterpersonal skillsTeamworkCreativity

Required

B.S/B.A in Public Relations or related field
At least 6 years of PR agency experience - specifically in B2B Tech areas (i.e. adtech, martech, SaaS, AI, etc)
Excellent written, verbal and interpersonal skills
Able to work independently and as part of a team
Strong leadership and motivation skills
Proven client relations and supervisory skills
Creative and energetic personality

Benefits

Comprehensive benefits & wellness programs including partnership with ClassPass!
Flexible PTO
Summer Fridays and Winter, Spring, and Fall Fridays too!
Hybrid work model offering flexibility and work-life balance
Expanded parental leave and family planning support
Continuous learning through “5W University” and development initiatives
Student Loan Reimbursement
Professional Development Support
Exclusive access to season tickets for pro sports teams along with Broadway shows, and more!
Charitable giving, including matching donations

Company

5WPR

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5W Public Relations is a full-service PR agency known for cutting-edge programs that engage with businesses, issues and ideas.
dateFounded in 2003
location
New York, New York, USA
people-size201-500 employees
web-link
http://www.5wpr.com

Funding

Current Stage
Growth Stage

Leadership Team

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Cory Crayn
Executive Vice President, Operations
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Recent News

PR Newswire
5WPR Named Agency of Record for Real Coco
2026-01-09
Morningstar.com
KISS Colors & Care Appoints 5WPR as Agency of Record
2026-01-05
PR Newswire
5WPR Expands Multicultural Impact Through Industry-Leading Events Series Focused on Cultural Intelligence and Growth
2025-12-19
Company data provided by crunchbase