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Zenith · 1 week ago

Associate Director, Commerce

New York, NY

Full-time

Onsite

Senior Level, Lead/Staff, Director/Executive

$105K/yr - $137K/yr

6+ years exp

Zenith is a full-service media agency that focuses on driving tangible business outcomes for clients. The Associate Director, Commerce will lead e-commerce strategy and activation, ensuring effective client relationships and the successful execution of e-commerce initiatives.

AdvertisingMarketing

Responsibilities

Assumes accountability and ownership of marketplace commerce search program successes and failures (Amazon, Walmart, Target, Criteo, Macy’s, Sephora, Ulta, etc.)

Owns the strategy and planning process as well as activation of e-retail search programs

Monitors performance in order to leverage learnings for future strategic recommendations

Interfaces with other team members to share ideas, communicate service offerings, and to identify and deliver new solutions for clients

Keeps management apprised of key client opportunities, potential risks and other key nuances which affect the health of the business

Directs the workflow of all client programs, including initiation of projects across departments

Reviews client deliverables for quality and ensures that recommendations and work product are sound and viable

Creates digital account strategies and plans for each client

Provides excellent communication via phone, emails and direct contact

Effectively creates and delivers client presentations and provides thought leadership to clients

Commands data analysis of key metrics to identify, recommend and implement changes for increasing the performance of client programs

Responsible for client billing and coordinating AR and AP with finance

Meets specified deadlines

Embraces and encourages a culture based on teamwork, collaboration, and intellectual curiosity

Adopts stated account management standards and program management best practices

Assists in training, mentoring, and developing team members

Assists in the development and documentation of best practices for improving operational efficiencies within the team and the group

Qualification

E-commerce strategyPaid search managementCross-media planningBid management softwareConsumer Package GoodsAnalytical skillsEntrepreneurial spiritProject managementCommunication skillsTeam collaboration

Required

Bachelor's degree or higher in marketing, advertising, business or equivalent

6+ years of media management experience with an emphasis on e-commerce platforms

3-4+ years of experience managing paid search or sponsored ad campaigns with strong understanding of the search landscape (paid and organic) preferred

Strong cross-media planning background; digital planning capability, including retail or Amazon, is highly desired

Deep knowledge of key retailers, their ecosystems, and go-to-market strategies

Expert use of industry tools, and ability to learn and utilize Publicis Groupe proprietary tools

High cultural awareness and sensitivity

Comfortable navigating up, across, and diagonally; capable of voicing a strong POV with senior audiences

Excellent project-management skills; able to manage multiple projects & people

Skilled writer capable of drafting pitch-ready communication

High versatility and agility to work on projects across industries, markets, and agencies

Entrepreneurial spirit and high self-motivation

Preferred

3-4+ years of experience managing paid search or sponsored ad campaigns with strong understanding of the search landscape (paid and organic) preferred

Experience with Pacvue, Skai (Kenshoo), Criteo or other bid management software is a plus

Experience with MediaOcean is a plus

Experience in Consumer Package Goods industry (CPG) and/or Beauty preferred

Experience working on a pitch team is a plus, however prior experience working in a business development function is not required