Corps Team ยท 2 days ago
Senior Campaign Developer (ESP Migration and Modernization)
Corps Team is a recruitment firm seeking a Senior Campaign Developer for a retail chain specializing in home improvement and agriculture. The role focuses on migrating enterprise-scale owned-channel programs and expanding automation and personalization across platforms.
Responsibilities
Rebuild email, SMS, and push campaigns from ACC into Zeta
Translate complex ACC workflows into scalable Zeta campaigns/journeys (not blind 1:1 migrations)
Support phased migration, parallel runs, QC checks of data/content/counts and cutover execution
Ensure send eligibility, suppression, and governance rules are preserved
Partner with internal stakeholders on migration sequencing and readiness
Own Movable Ink implementation across migrated campaigns
Rebuild MI-enabled templates and validate parameter passing in Zeta
QA dynamic content logic, fallbacks, and rendering across clients
Troubleshoot MI-related issues during parallel runs and peak sends
Coordinate with Movable Ink support during migration and stabilization
Design and build new automated triggers and journeys, including:
Abandoned Browse/ Cart/ Price-drop
Back-in-stock and replenishment
Post-purchase and lifecycle journeys
Loyalty and Neighbor Club experiences
Optimize journey timing, channel selection, and frequency logic
Replace manual or ad-hoc sends with scalable automation where appropriate
Implement coordinated Email, SMS, and push journeys
Build channel fallback and preference-based routing logic
Support consistent messaging across owned channels
Standardize templates, snippets, and journey patterns
Improve campaign build speed and reduce rework through reusable components
Support campaign QA, and peak time readiness
Ensure deliverability best practices are carried over from the legacy system
Train campaign managers on Zeta best practices and automation patterns
Qualification
Required
5-7+ years of enterprise ESP/Campaign Development experience
Prior experience with Campaign migrations and modernizations
Deep hands-on Adobe Campaign Classic experience
Workflow design and enrichment
Schema-driven campaign logic
SQL usage within ACC
Hands-on Zeta Email Marketing Platform experience
Journey orchestration
Triggered and batch messaging
Identity and suppression handling
Movable Ink (Required)
Hands-on experience implementing Movable Ink with enterprise ESPs
Experience migrating MI-enabled programs between ESPs
Strong understanding of dynamic content rules and fallback / error-handling strategies
Preferred
Experience supporting high-volume retail or loyalty programs
Multi-channel experience (Email, SMS, Push/App)
Familiarity with deliverability best practices and inbox monitoring
Strong documentation and enablement mindset
Strong HTML/CSS skills for email and channel templates
Working knowledge of tracking links, deep links, and dynamic content inputs
Retail or eCommerce marketing experience
Experience collaborating with data science and analytics teams to activate AI/ML based campaigns and triggered communications