Anthropic · 2 days ago
Product Marketing Lead, Agents
Anthropic is a public benefit corporation focused on creating reliable and beneficial AI systems. They are seeking a Product Marketing Lead to manage the go-to-market strategy for their agent products, ensuring cohesive offerings that resonate in the enterprise market.
Artificial Intelligence (AI)Foundational AIGenerative AIInformation TechnologyMachine Learning
Responsibilities
Manage the PMM teams that own the end-to-end go-to-market strategy for Claude.ai and Claude Code, from positioning and messaging to launch execution and sales enablement
Develop and maintain a unified portfolio narrative that articulates how our agent products work together to serve enterprise needs
Drive product launches that generate market momentum, from flagship releases to incremental feature updates
Build deep market intelligence capabilities—understanding competitive dynamics, buyer needs, and emerging use cases—and translate insights into product and positioning recommendations
Create sales enablement programs that equip our teams to win: battlecards, pitch materials, customer stories, and objection handling
Partner with Product to influence roadmap priorities based on market feedback and competitive positioning
Collaborate with demand generation and brand marketing to amplify product narratives across channels
Establish and track success metrics that tie product marketing efforts to pipeline, revenue, and adoption outcomes
Build relationships with key customers and prospects to gather insights and develop reference programs
Qualification
Required
10+ years of product marketing experience, with significant time spent on enterprise software or platform products
Led product marketing for a portfolio of products and understand how to create coherent narratives across multiple offerings
Strong commercial instincts—you understand enterprise sales cycles, buyer journeys, and what it takes to win competitive deals
Excel at crafting positioning and messaging that resonates with technical and business audiences alike
Track record of successful product launches that drove measurable business impact
Can operate at both strategic and tactical levels—comfortable setting vision and rolling up your sleeves to ship
Thrive in cross-functional environments and have experience influencing product roadmaps through market insights
Energized by ambiguity and moving fast in a rapidly evolving market
Bachelor's degree in a related field or equivalent experience
Preferred
Experience marketing AI/ML products or developer tools to enterprise buyers
Background in both platform and application product marketing
Experience building product marketing functions or teams from early stages
Track record of marketing products in highly competitive, fast-moving markets
Familiarity with enterprise productivity tools, developer workflows, or AI agents
Experience working closely with sales teams on strategic deals
Benefits
Equity
Benefits
Incentive compensation
Optional equity donation matching
Generous vacation and parental leave
Flexible working hours
Company
Anthropic
Anthropic is an AI research company that focuses on the safety and alignment of AI systems with human values.
H1B Sponsorship
Anthropic has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (105)
2024 (13)
2023 (3)
2022 (4)
2021 (1)
Funding
Current Stage
Late StageTotal Funding
$33.74BKey Investors
Lightspeed Venture PartnersGoogleAmazon
2025-09-02Series F· $13B
2025-05-16Debt Financing· $2.5B
2025-03-03Series E· $3.5B
Recent News
Qualcomm Ventures
2026-01-10
2026-01-09
Company data provided by crunchbase