Publicis Media ยท 1 day ago
Associate Director, APEX LIFT Local Investment
Publicis Media is a next-generation trading entity that focuses on investing in emerging market trends to benefit its clients. They are seeking an Associate Director of Local Investment to lead the planning and execution of PMX Lift Local campaigns, fostering collaboration across various teams and ensuring effective communication and project management.
Marketing & Advertising
Responsibilities
Keep a pulse on team bandwidth and assign projects appropriately
Ensure the team is being responsive, accurate, and effective on all communications and providing feedback as needed
Oversee full account structure within assigned agencies, from intake through measurement, and keeping a close pulse on upcoming opportunities across full client portfolio
Build and strengthen relationships across investment, strategy, data, activation, measurement, and client teams, ensuring seamless collaboration and execution
Answer complex questions with comfortability, in subjects like partner capabilities, local markets, audience sizing feasibility, commercial terms, and campaign best practices
Mentor and manage supervisors and negotiators, fostering professional growth and ensuring high-quality enablement support
Manage up to Director to keep leadership apprised on team bandwidth and performance, highlight growth opportunities, identify support areas needed, and more
Qualification
Required
5-7 years of experience within an agency or media company, including team management
Strong understanding of local, traditional, and digital media
Experience with Advanced TV platforms and technologies and/or programmatic systems (DSP, SSP), ad delivery mechanics, identity, and attribution
Proven ability to plan, execute, and measure audience-based campaigns, both programmatically and through direct IO
Experience in managing and mentoring teams, developing talent, and fostering a collaborative team environment
Ability to move efficiently across multiple campaigns, managing priorities and workflow
Strong analytical, problem-solving, and strategic planning skills to drive actionable insights and decisions
Ability to adapt to industry trends and embrace new technologies or methodologies
Proficiency in process documentation and workflow optimization
Excellent written and verbal communication skills for explaining media strategies to clients and stakeholders
Strong relationship-building skills and the ability to think creatively
High attention to detail and organizational skills
Demonstrated experience in cross-team collaboration and leading strategic initiatives
Proficiency with Microsoft Office suite, data analysis, and project management tools (e.g., Tableau, Jira)
Benefits
Medical coverage
Dental
Vision
Disability
401K
Parental and family care leave
Family forming assistance
Tuition reimbursement
Flexible time off
Company
Publicis Media
Publicis Media harnesses the power of modern media through leading agency brands Dysrupt, Infinite Roar, Publicis Collective, Publicis Health Media, Spark Foundry, Starcom and Zenith, as well as global accelerator PMX; immersive experience group PMCI (inclusive of Picture Motion and RDL Worldwide); and access to integrated platform-based technologies and offerings from CJ, Epsilon and Influential.