The Wall Street Journal · 1 week ago
Associate, CRM
NYC - 1211 Ave of the Americas
Full-time
Hybrid
Entry Level
$55K/yr - $70K/yr
1+ years expDow Jones & Company, the parent company of The Wall Street Journal, is seeking a CRM Associate to support marketing initiatives aimed at enhancing subscriber engagement and retention. The role involves leveraging marketing technology and customer data to execute effective lifecycle marketing campaigns and collaborating with various teams across the organization.
FinanceFinancial ServicesInternet
Responsibilities
Support marketing tactics and strategies for engaging and retaining subscribers
Oversee the timely creation, production, and delivery of marketing materials. Work with internal departments and external agencies, draft creative briefs, provide creative feedback and manage internal approvals
Operate directly within CRM tool(s) to conceptualize and build holistic, multi-channel subscriber journeys and experiments
Collect and share insights regarding campaign performance in an organized and clear manner
Communicate effectively in cross-functional meetings
Exercise a thorough knowledge of Dow Jones brands and an ability to balance team goals with overall company objectives
Qualification
Required
Minimum 1 year of experience working in a CRM, lifecycle marketing or marketing role. Internship experience will be considered
Highly organized and detail-oriented, with proven time management skills
An ability to derive insights from campaign reports, and make data-informed decisions
The ability to recognize problems before they arise, and proactively develop and recommend solutions
First-rate communications and writing skills, with a sharp eye for reviewing marketing assets
An ability to empathize and advocate for the customer experience
Outstanding cross-group collaboration, interpersonal, verbal and written communication, problem solving, and presentation skills are required
The ability to work quickly in a fast-paced environment, as well as manage multiple, mutually exclusive and competing priorities
Hands-on experience with Braze or multi-channel CRM tools
Preferred
Experience supporting A/B testing programs
Benefits
Comprehensive Healthcare Plans
Paid Time Off
Retirement Plans
Comprehensive Insurance Plans
Lifestyle programs & Wellness Resources
Education Benefits
Family Care Benefits & Caregiving Support
Commuter Transit Program
Subscription Discounts
Employee Referral Program
Company
The Wall Street Journal
Winner of 40 Pulitzer Prizes for outstanding journalism, The Wall Street Journal includes coverage of U.S.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$0.49M2015-03-31Angel· $0.49M
Leadership Team
Nitin Rakesh
Member, CEO Council
Oren Zaslansky
Member, CEO Council
Company data provided by crunchbase