Optimizely · 1 day ago
AI Growth Strategist
Austin, TX
Full-time
Hybrid
Entry, Mid Level
1+ years expOptimizely is seeking an AI Growth Strategist to enhance pipeline generation through AI-driven workflows and growth experimentation. The role involves owning pipeline targets, designing experiments, and collaborating cross-functionally to improve SDR efficiency and effectiveness.
ContentData ManagementMarketingSoftware
Responsibilities
Own a dedicated pipeline target for AI based campaigns and tests
Continuously experiment with messaging, triggers, cadences, and list strategies to improve conversion rates
Regularly share campaign performance, experiment results, and recommended next steps
Use Opal and other AI tools (Clay, Qualified AI, internal automations) to develop scalable pipeline generating workflows
Design structured experiments: hypothesis → methodology → results → recommendations
Analyze experiment data to uncover patterns, efficiencies, and opportunities for leverage
Test and refine processes that reduce manual work and improve SDR efficiency
Create documentation, templates, and playbooks based on successful experiments
Translate successful experiments into actionable, repeatable SDR plays that build pipeline and increase SDR efficiency
Partner with SDR Enablement and Ops to roll out new workflows, training, and documentation
Serve as an internal subject-matter resource on Opal usage within SDR workflows
Work with Ops, Marketing, and the Opal GTM team to align on experiment priorities and share insights
Maintain consistent communication with SDR Leadership on performance, blockers, and opportunities
Participate in Opal and GTM meetings to ensure alignment across the revenue organization
Qualification
Required
1-2 years of SaaS SDR experience and/or strong prospecting background with proven success in pipeline generation
Strong understanding of AI tools (e.g., Opal, Clay, Qualified) and high prompting proficiency
Demonstrated results of creating workflows to improve outcomes, especially using AI
Proven ability for data-driven decision making and translating data into insights
Outstanding written communication skills, especially around crafting clear, concise messaging and internal documentation
Highly organized with the ability to manage multiple priorities simultaneously
Creative problem solver who thrives in ambiguity and iterates quickly
Systems thinker who can scale successes to a wider organization
Preferred
Experience using or building no-code automations within GTM workflows
Familiarity with intent signals, data tools, or enrichment platforms (e.g., 6sense, UserGems, Clay)
Interest in growth, GTM ops, or product-adjacent future roles
Company
Optimizely
Optimizely is a digital experience platform for unlocking digital potential, content, commerce, and optimization.
1001-5000 employees
H1B Sponsorship
Optimizely has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2022 (2)
2021 (4)
2020 (5)
Funding
Current Stage
Late StageTotal Funding
$1.35BKey Investors
Golub CapitalGoldman Sachs Growth EquityBridge Bank
2024-12-05Debt Financing· $1.1B
2020-09-03Acquired
2019-06-18Series D· $50M
Leadership Team
Tara Corey
Senior Vice President Marketing
Jon Greene
VP Sales, Manufacturing & Distribution | B2B SaaS Digital Experience & Ecommerce
Recent News
Andreessen Horowitz
2025-12-29
2025-12-29
Company data provided by crunchbase