Expedia Group · 4 months ago
Senior Performance Marketing Analyst - Organic and Agentic Search
Washington - Seattle Campus
Full-time
Onsite
Mid, Senior Level
$82K/yr - $116K/yr
3+ years expExpedia Group is a leading company in the travel industry, focused on creating innovative solutions for global travel. The Senior Performance Marketing Analyst will monitor, analyze, and optimize SEO/AEO performance across retail brands, collaborating with various teams to drive strategic improvements.
CommunitiesInternetReservationsTask ManagementTechnical SupportTicketingTourismTransportationTravel
Responsibilities
Track and monitor daily/weekly SEO/AEO performance metrics across all Expedia Group retail brands globally
Identify performance anomalies and trends requiring immediate attention or optimization
Conduct deep-dive analyses to understand key performance drivers and root causes of changes
Execute tactical optimizations and support investment allocation decisions across markets and products
Create and maintain performance dashboards and reporting in Tableau for stakeholder visibility
Prepare weekly and monthly performance summaries that enable teams to make informed decisions
Partner with SEO Product Managers to implement performance improvements and test new strategies
Support the forecasting process by providing historical performance data and trend analysis
Collaborate with Analytics team to understand cross-channel impacts on organic search performance
Work with Finance partners on ROI analysis and budget tracking for SEO initiatives
Qualification
Required
3 years of experience in digital marketing, analytics, or performance management in a fast-paced commercial environment
Bachelor's degree with analytical focus (Computer Science, Mathematics, Economics, Statistics, etc.) or equivalent professional experience
General understanding of SEO/SEM principles and experience with organic search performance metrics
Intermediate Excel skills with proven ability to manipulate and analyze large datasets
Proficiency in Tableau or similar data visualization tools for creating insightful reports
An analytical mindset with exceptional attention to detail and accuracy
Solid communication skills with ability to translate complex data into actionable insights
Preferred
SQL knowledge for data extraction and analysis, is a plus
Experience with SEO tools and platforms such as Google Search Console, SEMrush, or similar
Benefits
Medical/dental/vision
Paid time off
Employee Assistance Program
Wellness & travel reimbursement
Travel discounts
International Airlines Travel Agent (IATAN) membership
Company
Expedia Group
At Expedia Group (NASDAQ: EXPE), we believe travel is a force for good – it opens minds, builds connections, and bridges divides.
10001+ employees
H1B Sponsorship
Expedia Group has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (519)
2024 (410)
2023 (382)
2022 (629)
2021 (483)
2020 (366)
Funding
Current Stage
Public CompanyTotal Funding
$4.25BKey Investors
TCV
2025-02-21Post Ipo Debt· $985M
2020-04-23Post Ipo Equity· $1.2B
2020-04-23Post Ipo Debt· $2B
Leadership Team
Ariane Gorin
Chief Executive Officer
Ramana Thumu
Chief Technology Officer
Recent News
PhAndroid.com
2026-01-07
2026-01-07
Company data provided by crunchbase