Lumion · 1 day ago
Product Manager
South Jordan, UT
Full-time
Onsite
Senior Level
5+ years expLumion is building the Operating System for trade & technical schools, aiming to empower institutions with operational software and services. The Product Manager for Marketing & Communications will drive strategy and execution for SaaS modules, focusing on tools that enhance student enrollment and engagement through cross-functional collaboration.
CreditEducationFinanceFinancial ServicesFinTech
Responsibilities
Conduct customer research with admissions and marketing teams at educational institutions
Analyze market trends in MarTech, lead generation, and student engagement to build data-driven roadmaps that help our schools grow their enrollment pipelines
Own the end-to-end delivery of features that optimize the enrollment funnel
This includes designing robust lead capture forms, developing logic for lead scoring and attribution, and creating dashboards that give schools visibility into campaign performance
Drive the development of our omnichannel messaging platform (SMS, Email, Chat)
You will design workflows for marketing automation, appointment reminders, and two-way messaging, ensuring schools can engage prospective students instantly and effectively
Spearhead initiatives to integrate AI and LLMs into our communications stack to assist with drafting responses and automating follow-ups
Manage features related to reviews and reputation management, helping schools build trust with prospective students
Identify and manage relationships with critical communication vendors (e.g., Twilio, SendGrid, OpenAI) to ensure high deliverability and performance
Manage integrations with external CRMs and marketing platforms to ensure seamless data flow for our customers
Work with legal and engineering to ensure all communication features comply with regulations (e.g., TCPA, 10DLC, CAN-SPAM) while optimizing for high deliverability rates across SMS and email
Qualification
Required
5+ years of product management experience, with a significant focus on B2B SaaS, MarTech, CRM, or Marketing Automation platforms
Strong track record of successfully launching features related to lead generation, SMS/Email messaging, or workflow automation
Deep proficiency in analytics tools (e.g., SQL, Amplitude, Mixpanel) to measure funnel conversion, feature adoption, and engagement metrics
Strong understanding of the marketing technology landscape, including lead scoring models, drip campaigns, and attribution reporting
Working knowledge of communication compliance (TCPA, 10DLC registration, GDPR) and best practices for transactional and marketing messaging
Proven ability to collaborate effectively with cross-functional teams, including Engineering, Design, Sales, Marketing, and external API providers
Exceptional communication, problem-solving, and analytical skills with the ability to influence stakeholders at all levels
Preferred
Experience implementing Generative AI features within a SaaS workflow (e.g., auto-drafting messages, sentiment analysis)
Background in EdTech admissions software or Lead Management Systems (LMS)
Experience optimizing Review/Reputation Management tools
Prior work in a high‑growth startup environment, juggling multiple priorities under tight timelines
Benefits
Healthy salary and bonus potential
Unlimited paid time off
Health Insurance Reimbursement
401k plan
We'll pay your cell phone and home internet bill up to $200/month
$100/month towards your personal wellness (however you define it)
Company
Lumion
Lumion partner with schools to offer technology solutions to better manage affordable student payments.
11-50 employees
Funding
Current Stage
Early StageTotal Funding
$20.78MKey Investors
TTV Capital
2025-06-16Seed· $10.7M
2024-02-12Seed· $6.5M
2021-08-02Pre Seed· $3.1M
Leadership Team
Joshua Haghani
Founder & CEO
Alicia Paley
Chief Compliance Officer
Recent News
2025-09-30
thesaasnews.com
2025-06-24
2025-06-21
Company data provided by crunchbase