Moroccanoil · 17 hours ago
Associate Marketing Manager
NYC Metro Area
Full-time
Onsite
Entry, Mid Level
2+ years expMoroccanoil is a beauty brand known for its innovative haircare products inspired by the Mediterranean. The Associate Marketing Manager will conduct market research and support the development of new product innovations while collaborating with cross-functional teams to ensure timely project execution.
CosmeticsE-CommerceShopping
Hiring Manager
Kathleen Castillo, SHRM-CP
Responsibilities
Support global marketing department in development and professional hair color innovation
Lead deep-dive competitive and category analyses, identifying trends and white-space opportunities and translating insights into product concepts, positioning, claims, and shade development
Lead packaging artwork development working cross-functionally (Copy, Legal, R&D and other teams)
Assist in managing project timelines end-to-end, driving cross-functional alignment and ensuring timely approvals for formulas, copy, claims, and artwork
Assist in ideation of new product concepts/positioning and testing of new product formulas
Support NPD process by creating strong launch briefs/decks that clearly communicate market needs, launch strategy and innovation concepts
Operate with a high level of ownership, proactively identifying next steps, solving problems, and keeping teams informed
Qualification
Required
2–4 years of beauty or CPG experience in marketing, product development, or innovation
Bachelor's degree in marketing or a related field
Demonstrates clear passion for product and innovation within the beauty/cosmetics industry
Attention to detail, ability to work independently, reliable, sense of urgency
Strong creative and aesthetic sensibility with the ability to maintain brand DNA across packaging, claims, visuals, and storytelling
Ability to work independently, think critically, and take initiative to move projects forward
Experience using marketing research tools (WGSN, NPD, internal data platforms) to shape concepts or category POV
Proficient in Microsoft Office with advanced PowerPoint and Excel skills
Project management: Operational with strong attention to detail and time-management skills. Able to multi-task
Creative problem-solving: Able to take insights and turn them into actionable concepts that elevate the brand
Cross-functional collaboration: Communicates clearly, builds effective relationships, and influences without authority
Self-directed: Operates with autonomy, anticipates needs, and drives projects forward proactively
Agile learner: Embraces feedback, adapts quickly, and thrives in a fast-paced environment
Preferred
Professional hair color experience
Knowledge of hair color or salon industry experience
Company
Moroccanoil
Moroccanoil is an online cosmetics products company.
501-1000 employees
Funding
Current Stage
Late StageLeadership Team
Jay Elarar
CEO Americas
Recent News
2026-01-07
Business – Latest Financial & Stock Market News | New York Post
2025-11-10
Cosmetics & Toiletries Magazine
2025-10-22
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