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Herschend Family Entertainment · 1 day ago

Sea Life Park - Social Media & Marketing Intern

Sea Life Park, 41-202 Kalanianaole Hwy, Waimanalo, HI 96795, United States of America

Internship

Onsite

Intern

Herschend Family Entertainment is the largest family-held themed attractions company, known for creating memorable experiences. They are seeking a Social Media & Marketing Intern to assist in developing and executing marketing campaigns that enhance organic and social efforts, while gaining hands-on experience in social media marketing.

Media and Entertainment

Responsibilities

Develop and execute social media strategies and content calendars across platforms (leading with Instagram and Facebook; TikTok and YouTube, etc.) to raise brand awareness and drive engagement

Create, write, and schedule engaging content (posts, images, videos, stories, reels) that reflects Sea Life Park’s brand, mission and values

Manage online brand presence: monitor mentions, reviews, tags; respond to comments/messages in a timely, professional, on-brand manner

Collaborate with creative/design teams (including photography/videography) to produce visuals and video content

Partner with the marketing team to integrate social media with broader marketing campaigns (promotions, events, seasonal offers, conservation programs)

Analyze engagement metrics (reach, impressions, shares, clicks, etc.), monitor trends, and prepare regular reports to inform strategy and identify opportunities for optimization

Stay up-to-date with social media best practices, new platform features, algorithm changes, and content trends relevant to Sea Life Park’s audience

Suggest and test new tactics (e.g. user-generated content, influencer or community partnerships) to grow reach and engagement