Apply on Employer Site

Samsung Electronics · 1 day ago

Manager, Marketing Investment Management & Strategy

Plano, TX

Full-time

Onsite

Mid, Senior Level

6+ years exp

Samsung Electronics America, Inc. is a leader in mobile technologies and consumer electronics, seeking a Manager for Marketing Investment Management & Strategy. This role involves leading division-level marketing budget management, influencing financial strategy, and collaborating with cross-functional teams to optimize marketing programs and ensure alignment with company goals.

Consumer ElectronicsElectronicsManufacturingMobile AppsMobile Devices

Responsibilities

Analyze and evaluate marketing programs and develop & recommend improvements by team based on product growth plan, profit and ROI/KPI analysis, historical performance data, and company strategic initiatives

Work with cross-functional teams to plan marketing and promotion spend allocation to validate ROI and alignment with company and strategic goals

Institute improvements for MDF management across the organization, including data housing, communication, and variance management

Communicates process changes for MDF management, guidance from leadership and Suwon Office with SEA overall MDF % and communicates MDF budget amount to each team

Lead the target plan meetings with MDF stakeholders to ensure the programs are align to company’s goals

Consolidate bottoms-up MDF forecasts for both monthly target planning and annual management planning by account by category

Create and allocate overall SEA MX MDF budget, provides team and category budget recommendations to review final forecast with MDF management and product management

Analyze historical marketing programs performance to identify areas of improvement and innovation

Prepare and deliver regular data-driven insights of marketing programs to the internal stakeholders

Manage and publish daily, bi-weekly, and monthly MDF reporting, budget status, forecast accuracy, financial metrics by category, and channel spend analysis

Analyze strategic initiative programs based on profit and ROI analysis and provide recommendations to leadership

Qualification

Business analytical skillsBudget managementFinancial acumenPowerPoint skillsExcel skillsSAPERP systemsBilingual EnglishBilingual KoreanSelf-starterPresentation skills

Required

Bachelor's degree in Marketing, Finance, Business, Accounting, or related field and 6+ of progressive experience

Very strong business analytical skills, financial acumen, budget management know-how required

A proven self-starter and a highly motivated individual with a strong ability to aggregate and consolidate from disparate data sources not readily available or stored

Experience with managing and tracking budget

Experience with developing financial and operational analysis and presenting information to management

Strong financial and general accounting knowledge

Strong PowerPoint skills, familiarity with SAP or other ERP systems