Knowt · 2 days ago
Entry Level Marketing Associate (IB Account)
United States
Full-time
Remote
Entry Level
1+ years expKnowt is seeking a creator-first Digital Marketing Content Creator to build their IB-focused presence on TikTok and Instagram. The role involves defining Knowt's voice for IB students, creating engaging video content, and collaborating with marketing teams to enhance the brand's visibility among IB students worldwide.
Artificial Intelligence (AI)EducationMachine Learning
No H1B
Responsibilities
Create and execute short-form video content for Knowt’s IB brand channels on TikTok, Instagram Reels, and Shorts
Own content end-to-end: ideation, scripting, filming, editing, posting, and iterating
Spot real-time trends and adapt them into content that resonates with IB students
Collaborate with marketing and cross-functional teams to highlight features, community stories, and student wins relevant to IB
Engage directly with the IB community through comments, DMs, and mentions
Analyze performance metrics and refine content strategy based on what’s working
Qualification
Required
1–2 years of experience in social media marketing or creator-style content production
Hands-on video production skills (editing, scripting, social formats)
Completed a minimum of three IB courses
Strong understanding of TikTok & Instagram trends, formats, and culture
Creative, trend-aware storyteller with strong instincts for engagement
Strong communication, organization, and time-management skills
Preferred
Completed the IB Diploma Programme and genuinely understand IB student culture
Are excited to build a social presence from zero and define the creative direction for IB content
Love short-form video and understand what works on TikTok & Instagram
Think independently and enjoy experimenting, testing, and shipping ideas quickly
Have bold, internet-native ideas that wouldn't survive at more traditional companies
Are comfortable on camera creating content like this: https://www.instagram.com/p/DSdhfZFEgao/
Understand IB student humor, stress points, and academic realities
Stay current on trends and know how to adapt them authentically
Take initiative and thrive in a high-ownership, fast-moving environment
Company
Knowt
Knowt centralizes the note writing and study experience into one app by transforming any note into flashcards and questions using AI.
2-10 employees
Funding
Current Stage
Early StageTotal Funding
$2.75MKey Investors
Mucker CapitalStartersHub
2023-07-24Seed· $2.58M
2020-12-15Pre Seed· $0.15M
2019-11-01Pre Seed· $0.03M
Leadership Team
Abheek Pandoh
Chief Executive Officer
Abhi Patel
Chief Technology Officer
Recent News
fintechtime.com
2025-07-21
2025-05-30
2023-07-26
Company data provided by crunchbase