Experience Scottsdale · 2 weeks ago
Communications Manager
Scottsdale, AZ
Full-time
Hybrid
Mid, Senior Level
5+ years expExperience Scottsdale is seeking a driven, detail-oriented and highly collaborative Communications Manager to join their fast-paced communications team. This role is pivotal in telling Scottsdale’s story to media and content creators, serving as a primary spokesperson and helping implement a robust communications strategy.
InternetSocial MediaTravelTravel Accommodations
Responsibilities
Contribute to the creation and execution of the department’s communications plan and digital strategy – earned and paid
Partner with the marketing department to help steer and complement their campaigns and efforts, including working with broadcast opportunities and content creators
Negotiate deliverables, plan visits and monitor results, to see paid partnerships through from start to finish
Provide day-to-day leadership, guidance, and mentorship to the Communications Coordinator, supporting their professional development and ensuring high-quality execution of department initiatives
Balance hands-on responsibilities with oversight, acting as both a contributor and a manager within a small, collaborative team
Ensure alignment with senior leadership and contribute to strategic decision-making
Manage Experience Scottsdale’s golf PR and marketing agency
Manage select team programs and projects and play a key role in the department’s largest events
Represent Experience Scottsdale confidently in client-facing and media-facing interactions, serving as a primary spokesperson and relationship manager for key partners
Serve as a primary day-to-day media contact responding to journalist and influencer inquiries
Identify potential publicity and media opportunities within target domestic and international markets and proactively pitch key media outlets as well as bloggers and social media influencers
Support broadcast or other video shoots
Form and foster media relationships for Scottsdale as a leading destination brand
Plan, execute and participate in select media missions in key North American markets for in-person pitch meetings
Represent Scottsdale at select trade shows and events, including vetting and securing media appointments and providing timely follow-up
Collaborate with the Communications Coordinator to draft, edit and send high-impact media pitches and select press releases
Brainstorm creative story ideas and proactively pitch key media, as well as respond to incoming queries to position Scottsdale prominently within consumer, lifestyle and travel media
Lead the coordination and execution of select individual and group press trips, including pitching, itinerary development, and on-site activities meeting journalists as an official spokesperson for the organization
Manage the monthly and quarterly reporting processes including ensuring clip entry is on schedule, pulling accurate department reports, crafting reports, and recording metrics without errors
Oversee and collaborate to produce social recaps for partnerships with content creators
Qualification
Required
Exceptional writer with outstanding verbal and written communication skills and a strong command of AP Style
Demonstrated success in media relations and proactive pitching
High attention to detail, accuracy and organizational discipline
Strong interpersonal skills and confidence interacting with media, clients, members and stakeholders
Ability to see both the big picture and the finer details
Proven ability to juggle multiple projects, meet tight deadlines and produce high-quality work in a fast-paced environment. Maintains focus and delivers a consistent work product under pressure
Self-motivated, proactive and able to take initiative with minimal supervision. Demonstrates follow-through
"Go-getter" mindset with a strong work ethic, team spirit, accountability and willingness to lead
Prior internal management, mentorship or account management experience
Proficiency with Microsoft Office and social media platforms
Experience with media databases such as Meltwater, Cision, MuckRack, etc
Familiarity with media clipping services
Bachelor's degree required in a related field such as journalism, public relations, marketing or communications
Minimum 5+ years of progressive experience in public relations, communications or media relations, including demonstrated success pitching media, managing projects, serving as a spokesperson or primary media contact, and working directly with journalists, influencers and external clients or partners
Preferred
Experience with pitch platforms such as HARO and Qwoted
Experience with web traffic tools (SEMrush, MozBar, SimilarWeb Google Analytics)
Previous work in tourism, hospitality or destination marketing
Experience using Apple/MacBook platforms
Company
Experience Scottsdale
Experience Scottsdale specializes in tourism, travel, hospitality, marketing, communications, public relations, and event planning.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Rachel Sacco
President & CEO
Alleson Dunaway
Director of Partner Development
Company data provided by crunchbase