People Architects · 2 days ago
Marketing Director
Ohio, United States
Full-time
Onsite
Director/Executive
$140K/yr - $170K/yrPeople Architects is partnering with a fast-growing, PE-backed consumer products platform building modern health, personal care, and lifestyle brands consumers genuinely trust. They are seeking a senior, full-stack marketing leader to take end-to-end ownership of established consumer brands, focusing on brand positioning, product strategy, and marketing performance across various channels.
Human Resources
Hiring Manager
Sarah Binderberger, CTS, SHRM-CP
Responsibilities
Brand positioning, messaging, and creative direction
Product strategy and go-to-market leadership
Integrated growth plans spanning brand, performance, lifecycle, and unit economics
Revenue contribution, marketing efficiency, and core KPIs (CAC, MER, LTV)
Channel strategy across DTC (primary) and Amazon (secondary)
Conversion optimization across the DTC experience
Campaign systems that prioritize learning and scalability
A modern, AI-enabled marketing operating system
Qualification
Required
Senior consumer marketer with strong DTC scaling experience
Proven owner of 7–8 figure marketing budgets with efficiency accountability
Equally fluent in brand, product thinking, and performance
Experience with Amazon as part of a DTC-led strategy
Comfortable in PE- or VC-backed environments
Hands-on, commercially sharp, and motivated by fixing hard problems
Company
People Architects
At People Architects, we specialize in providing small and mid-sized businesses with flexible, cost-effective Human Resources solutions designed to support growth without the expense of a full-time HR director.
Founded in 2020
11-50 employees
Funding
Current Stage
Early StageCompany data provided by crunchbase